THE Business for Sale Marketplace

This business is a two location chain of The HoneyBaked ® Ham Company & Cafe franchises. The HoneyBaked brand is one of the nation’s most recognized and respected with the brand’s remarkable strength and appeal confirmed by recent market research (According to HoneyBaked Ham) when almost 2/3 of those interviewed said that HoneyBaked was their favorite spiral-sliced ham in the markets served by the company.

The business model for HoneyBaked Ham is unique in the hospitality industry as it offers four potential revenue generation tools to an owner. The first tool offered is the sale of hams and turkeys to corporations as holiday & employee appreciation gifts. This proactive sales tool allows the business owner to network in their community and generate high volumes of sales on a seasonal basis. This sales effort is often rewarded in future years with reorders from established customers. The second revenue generating engine is the sale of hams, turkeys, side dishes, and desserts to families and groups in the local community for holiday celebrations, gatherings, special events, and meals on the go for families without time to cook. This revenue is generated by brand familiarity, advertising, and repeat customers. The third sales generation tool is the sale of catering services to local businesses & groups. This second proactive sales ability in the local community helps diminish the seasonality of the business and helps create brand awareness. The fourth element of revenue generation comes from restaurant sales of products to customers in the café. Additional information on the franchise and the products offered can be found online at www.honeybaked.com.

The two locations of this chain are the only retail outlets for the product line in Pierce County (The opportunity also exists to open a temporary location at the Puyallup Fair). No additional locations will likely be granted by the franchisor in Pierce County. A new franchise typically costs its owner $300,000 to open their doors.