| Asking Price: | $225,000 | Inventory: | $25,000 ** |
| Gross Revenue: | $435,000 | Real Estate: | n/a |
| Cash Flow: | $51,000 (comments below) | FF&E: | $120,000 ++ |
| ++ included in the asking price ** not included in the asking price | |||
| Cash Flow Comments: Owner semi-absentee | |||
Differential Competitive Advantages
Computerized 6000+ database with loyal customer following
Salonbiz
On-Line bookings
Exclusive Aveda Concept Salon allows national Aveda branding and support
Email marketing established with Constant Contact
Self supporting retail business
Service Offered Include:
Hair cut, color, and styling for women, men & children
Corrective hair color
Hair conditioning treatments
Facials and peels
Waxing
Makeup applications
Massage
Aveda Retail Product Line
Shampoos, Conditioners, Styling Products, Skin Care, Body Care, Makeup,
Mens Hair and Skin Care, Candles, Diffusers & Oils.
Only one other retailer salon in Santa Cruz area.
Potential Growth Areas
Increase the number of stylists and spa treatment technicians
Expand hours/days of operation.
Expand into services like tanning, hair extensions and nails to
Increase retail sales.
KEYWORDS: Santa Cruz, Salon Spa Facial Scotts Valley
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