Diana Choi

Introduction

With over a decade of experience in quality management and process engineering within the medical device industry, combined with extensive commercial real estate expertise, I bring a uniquely analytical and systematic approach to business brokerage.

My background in Materials Engineering, Biomedical Regulatory Affairs, and Business Administration enables me to understand complex business operations and identify opportunities that others might miss. Pair that with my curiosity, problem-solving mindset, and high ethical compass and you have a broker that will get you across the finish line with confidence.

Business valuations fluctuate with time. Your business value is based upon overall economic sentiment (bear or bull?), buyer confidence (in the industry and in your business), financial markets (loan availability, interest rates), regulatory obstacles (licensing, zoning), and much more. We're trying to nail down a speeding train while it's going full steam ahead.

A good business broker will help educate you on the various factors that influence not only your valuation, but the appeal your business has to the average buyer. The advent of the internet means there are more potential buyers and sellers. Stand out in a crowded marketplace by hiring a good broker to help you do the work to get it showroom ready or at least portray it in the most favorable way possible.