Lonnie Woodruff, MBA, CEPA
FCBB Willamette Valley
License Number: 201236947
Phone: Show Phone Number
Contact Broker
640 Spencer Ct,
Eugene, Oregon 97405
(View Map)
About the Company
First Choice Business Brokers (FCBB) is a premier firm specializing in connecting buyers and sellers for successful business transactions. With expertise and integrity, we provide unparalleled service in the industry.
Our Mission and Values at First Choice Business Brokers
A Business Sales Organization
The buying or selling of a business should never be compared to the purchasing or selling of a home. You deserve experienced, licensed professionals who specialize in business sales – you need First Choice Business Brokers. We are large enough to offer the Buyer the greatest selection of businesses available, yet small enough to give the Seller individual attention.
Broker Biography
Introduction
About the Founders of FCBB - Willamette Valley
Lonnie Woodruff, MBA, CEPA (License #201236947)
Lonnie is a seasoned Business Broker and Certified Exit Planning Advisor, specializing in guiding business owners (and future business owners) through strategic sales and transitions. With a strong foundation in customer service, sales management, financial analysis, and strategic planning, Lonnie helps entrepreneurs confidently navigate some of the most important transactions of their careers — buying/selling a business.
Before focusing on business brokerage, Lonnie built his professional experience in diverse roles including financial analysis and sales leadership with Fortune 500 companies, grounding him in real-world business operations and value creation. He holds a Bachelor of Science in Economics from the University of Oregon and an MBA from Bushnell University.
Known for clear communication, thoughtful guidance, and a love for the business community, Lonnie works closely with clients to help find great matches for business legacies, for both sellers and buyers.
Dave Doperalski (License ##201262414)
With over 20 years of experience at the intersection of high-level sales and hands-on entrepreneurship, David brings a valuable perspective to the world of business brokerage.
David spent 15 years navigating the complexities of corporate sales management, mastering the art of negotiation, strategic positioning, and closing high-value deals. However, his true passion for small business led him to transition from the corporate office to the owner’s seat. For the last decade, he has successfully purchased, operated, and scaled multiple small businesses, gaining firsthand knowledge of the sweat equity and emotional investment required to build a legacy.
Having been a party to numerous business transitions. David understands that a business transaction is more than just a financial exchange—it’s the culmination of a dream. He leverages his deep transactional experience to guide clients through the complexities of valuations, due diligence, and market timing.
Whether you are looking to exit your business with confidence or embark on a new chapter as an owner, David is dedicated to turning your business goals into reality with integrity, clarity, and seasoned expertise.
“Helping Business Dreams Come True”
Principal Broker
Jason Smith (License #201235196)
Services Provided
Business & Legacy Stewards - Above all, we find passion in serving the small business community and support small business in everyway possible. Our job isn't just to broker businesses, but to serve the business community and help business owners build the best business they can. We are stewards and here to help build those business legacies you have all worked so hard on.
Selling/Buying a Business - This journey starts with planning and we'll help guide you on this journey. This is much more of a match-making process with many variables to consider. We'll help with options and guidance even before we start.
Business Valuation - Some are curious, some need valuations for specific reasons. We can help with this and provide guidance to help increase the value of your business before you want to sell.
Merger & Acquisition Services - Our suite of services can help with exit planning, sourcing, negotiating and completing an entire transaction of lower middle market enterprises.
Transactional Guidance - Maybe you have a question about your own deal, or wonder what this process entails. We are here to help serve the business community and will help everywhere we can.
Areas Served
Licensed In
- Oregon — License number 201236947
Professional Affiliations
MBA, Certified Exit Planning Advisor (CEPA)
