Contact Broker
615 E Colonial Dr.,
Orlando, Florida 32803
(View Map)
Affiliated Broker
Trent Scott
About the Company
Since 1995, First Capital Property Group, Inc. (FCPG) has been a trusted name in commercial real estate throughout Central Florida and beyond. As a full-service firm, we specialize in brokerage, property management, and investment services across retail, office, industrial, and land sectors. Our team is built on integrity, collaboration, and deep market expertise—providing personalized solutions that align with each client’s unique goals.
At FCPG, we take pride in building lasting relationships with property owners, tenants, and investors. Our proactive approach ensures that every asset is managed efficiently and marketed strategically, delivering long-term value and measurable results. Whether helping a business find its next location or optimizing an investment portfolio, we’re committed to exceeding expectations with every interaction.
Headquartered in Orlando, FCPG’s reach extends throughout the Southeast, backed by decades of local insight and a reputation for putting people first. We’re more than a real estate firm—we’re a dedicated partner in your success.
Broker Biography
Introduction
I am an entrepreneur, business broker, marketing strategist, and business growth advisor dedicated to helping business owners unlock value, accelerate growth, and successfully navigate critical business transitions.
Throughout my career, I have built, advised, and supported businesses across multiple industries, giving me a unique perspective on what drives long-term profitability, operational efficiency, and sustainable growth. My professional background combines entrepreneurship, business development, marketing leadership, strategic planning, and transaction advisory services, allowing me to evaluate businesses through both an operator's and investor's lens.
As the Founder and CEO of DS&P Digital Marketing & PR Agency, I have spent years helping organizations improve revenue generation, strengthen market positioning, optimize customer acquisition, and scale their operations through data-driven strategies. That experience naturally evolved into helping business owners prepare for acquisitions, sales, succession planning, and expansion opportunities.
Today, as a Business Broker, I work with entrepreneurs, investors, and business owners who are looking to buy, sell, or grow privately held businesses. I understand that a business transaction is often one of the most significant financial and personal decisions an entrepreneur will make. My role is to provide strategic guidance, market insight, and professional representation throughout the process while maintaining the highest levels of confidentiality and professionalism.
My approach extends beyond simply facilitating transactions. I focus on understanding the unique goals of each client and helping them create a roadmap that aligns with their financial objectives, legacy considerations, growth ambitions, and long-term vision.
Areas of expertise include:
• Business Brokerage & Mergers & Acquisitions
• Business Valuation & Exit Planning
• Buyer & Seller Representation
• Deal Structuring & Negotiation
• Strategic Growth Planning
• Revenue Optimization
• Market Expansion Strategies
• Entrepreneurial Advisory Services
• Business Development & Partnerships
• Marketing & Brand Strategy
• Digital Transformation & AI Integration
• Fractional CMO Leadership
I am particularly passionate about helping entrepreneurs recognize the hidden value within their businesses and positioning companies for successful transactions and long-term growth. Whether a client is preparing for an eventual exit, seeking acquisition opportunities, raising the value of their company, or pursuing strategic expansion, I strive to bring practical insights, analytical thinking, and a results-oriented mindset to every engagement.
My philosophy is simple: successful businesses are built through strategic planning, continuous improvement, strong leadership, and a commitment to creating value for customers, employees, and stakeholders alike.
I welcome opportunities to connect with business owners, investors, entrepreneurs, and professionals interested in business acquisitions, sales, partnerships, and growth initiatives.
Let's start a conversation about your next opportunity.
Services Provided
As a Business Broker and Growth Advisor, I help business owners, entrepreneurs, investors, and acquisition-minded professionals navigate the complex process of buying, selling, valuing, and growing privately held businesses.
Core Services
• Business Sales & Exit Planning – Assisting owners in preparing their businesses for sale, maximizing valuation, and identifying qualified buyers.
• Business Acquisition Support – Helping buyers identify acquisition opportunities, conduct preliminary evaluations, and navigate the purchase process.
• Business Valuation & Market Analysis – Providing valuation guidance, market positioning assessments, and financial analysis to determine fair market value.
• Buyer & Seller Representation – Serving as a trusted intermediary throughout negotiations, due diligence, and transaction execution.
• Deal Structuring & Negotiation Support – Assisting with transaction structures, financing considerations, earn-outs, seller financing, and strategic deal terms.
• Confidential Marketing of Businesses for Sale – Developing confidential marketing materials and connecting opportunities with qualified buyers and investors.
• Growth & Scalability Consulting – Leveraging extensive experience in marketing, operations, and business development to help companies increase enterprise value before a transaction.
• Strategic Partnerships & Expansion Planning – Identifying opportunities for growth through partnerships, geographic expansion, operational improvements, and revenue diversification.
• Investor & Capital Introductions – Facilitating introductions to potential investors, strategic partners, and funding resources when appropriate.
• Entrepreneurial Advisory Services – Supporting founders and business owners with strategic planning, market positioning, growth strategies, and long-term business sustainability.
My objective is to help clients maximize opportunities, minimize risk, and achieve successful outcomes whether they are buying, selling, investing
Areas Served
Licensed In
- Florida — License number BK3204675
Gonzalo Vivanco brings over 35 years of global real estate expertise to First Capital Property Group, Inc., where he serves as Vice President of Brokerage Services. With deep roots in Florida and extensive transactional experience across Central and South America, Gonzalo specializes in serving international clients across all asset types—ranging from luxury residential to commercial and investment properties. Fluent in five languages—English, Spanish, Portuguese, Italian, and French—Gonzalo is uniquely equipped to navigate cross-border deals and complex transactions with ease. His impressive career includes the sale of over 85 units with The Related Group in Miami Beach, 40–50 units at Trump Towers with the Dezer Family, and more than 100 units with developer Antonio Rodriguez. He has also facilitated the sale of 150+ restaurant businesses, a 247-acre winery in Chile, and three private islands in Colombia’s Islas del Rosario. Gonzalo’s client base spans respected developers and retail tenants alike, including CFS Coffee, Toastique, Skinny Dip, and more. As FCPG’s International Advisory Lead, he continues to connect global investors with Florida’s thriving commercial real estate market. Originally from Chile, Gonzalo has lived in nine countries across three continents and holds a Florida Real Estate Broker License. His academic background includes studies in business, marketing, engineering, and acting, with coursework at renowned institutions such as The Juilliard School and Carnegie Mellon University. Outside of real estate, Gonzalo and his wife—both well-known Latin American actors—stay active in the entertainment industry. He is also a founding partner of Society Club Orlando, a premier sports and entertainment complex launching in 2025, and enjoys time on the golf course when not closing deals.
I am an entrepreneur, business broker, marketing strategist, and business growth advisor dedicated to helping business owners unlock value, accelerate growth, and successfully navigate critical business transitions. Throughout my career, I have built, advised, and supported businesses across multiple industries, giving me a unique perspective on what drives long-term profitability, operational efficiency, and sustainable growth. My professional background combines entrepreneurship, business development, marketing leadership, strategic planning, and transaction advisory services, allowing me to evaluate businesses through both an operator's and investor's lens. As the Founder and CEO of DS&P Digital Marketing & PR Agency, I have spent years helping organizations improve revenue generation, strengthen market positioning, optimize customer acquisition, and scale their operations through data-driven strategies. That experience naturally evolved into helping business owners prepare for acquisitions, sales, succession planning, and expansion opportunities. Today, as a Business Broker, I work with entrepreneurs, investors, and business owners who are looking to buy, sell, or grow privately held businesses. I understand that a business transaction is often one of the most significant financial and personal decisions an entrepreneur will make. My role is to provide strategic guidance, market insight, and professional representation throughout the process while maintaining the highest levels of confidentiality and professionalism. My approach extends beyond simply facilitating transactions. I focus on understanding the unique goals of each client and helping them create a roadmap that aligns with their financial objectives, legacy considerations, growth ambitions, and long-term vision. Areas of expertise include: • Business Brokerage & Mergers & Acquisitions • Business Valuation & Exit Planning • Buyer & Seller Representation • Deal Structuring & Negotiation • Strategic Growth Planning • Revenue Optimization • Market Expansion Strategies • Entrepreneurial Advisory Services • Business Development & Partnerships • Marketing & Brand Strategy • Digital Transformation & AI Integration • Fractional CMO Leadership I am particularly passionate about helping entrepreneurs recognize the hidden value within their businesses and positioning companies for successful transactions and long-term growth. Whether a client is preparing for an eventual exit, seeking acquisition opportunities, raising the value of their company, or pursuing strategic expansion, I strive to bring practical insights, analytical thinking, and a results-oriented mindset to every engagement. My philosophy is simple: successful businesses are built through strategic planning, continuous improvement, strong leadership, and a commitment to creating value for customers, employees, and stakeholders alike. I welcome opportunities to connect with business owners, investors, entrepreneurs, and professionals interested in business acquisitions, sales, partnerships, and growth initiatives. Let's start a conversation about your next opportunity.
