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Bryan Gonzales

First Choice Business Brokers San Diego

License Number: 01191461

Phone: Show Phone Number

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Carlsbad, California

About the Company

First Choice Business Brokers was established in 1994 and has had a presence in beautiful San Diego County since 2007. We offer unsurpassed experience and exceptional service that focuses on business brokerage, M & A Advisory and Practice Sales. We provide expertise in business transactions across a variety of industries and transaction sizes of $50,000 to $50 million.

With offices across the United States we offer local service with national exposure providing sellers with the largest audience of qualified buyers and we offer buyers the largest inventory of businesses for sale.

Let our significantly experienced, highly trained and seasoned professionals assist you in your business venture whether buying or selling. Our passionate team and our comprehensive processes and systems will get the job done!

If you’re looking to buy or sell an existing business or franchise, you've come to the right place. We offer regional San Diego knowledge and world class service.

When it comes to selling your business, you’ll want to work with a professionally trained, San Diego based business broker associated with a national company.

Broker Biography

Introduction

The San Diego office is owned and operated by Bryan Gonzales, JD-MBA. Mr. Gonzales has more than 28 years as a Business Broker, Business Owner-Operator and Business Attorney.

Services Provided

Business Valuation
Business Brokerage
M&A Advisory
Seller and Buyer Representation
Local, National & International Database of Buyers

Areas Served

  • Los Angeles County, CA
  • Orange County, CA
  • San Diego County, CA
  • Santa Barbara County, CA
  • Ventura County, CA
  • Licensed In

    • California — License number 01191461

    Professional Affiliations

    State Bar of California - SBN192688, Department of Real Estate - DRE 1191461, MBA - Babson College 2013, JD - Whittier Law School - 1997, BA - International Relations, University of Southern California - 1993

    Business For Sale Listings

    $320,000
    Cash Flow: $66,313 
    Escondido, CA  Agent: Diego Gonzales
    Dry Cleaners - Agency & Plant Full-Service Escondido Dry Cleaner

    Established 1998, this full-service Escondido dry cleaner runs a proven plant-and-agency model with a tenured team and on-site manager. Equipment and vehicles included; leases transferable; delivered debt-free at close. The business operates with minimal formal advertising — leaving clear room to grow through routes, online presence, and commercial accounts. Retiring owner. A turnkey opportunity for an operator or expanding cleaner. 

    $349,000
    Cash Flow: $106,887 
    San Diego Co., CA  Agent: Rachel Rocconi
    San Diego Legacy Restaurant & Event Venue Three Revenue Streams + Income-Producing Real Estate

    A rare opportunity to acquire a beloved, community-rooted restaurant with over two decades of operational history in East County San Diego. This listing includes a well-established dine-in restaurant, a 32-foot catering trailer, and an outdoor event venue — three distinct revenue streams under unified ownership. The restaurant is supported by an experienced on-site manager who oversees scheduling and ordering, ensuring smooth, consistent operations without requiring the owner's daily presence. This infrastructure makes the business equally well-suited for a hands-on owner-operator looking to grow the concept or a semi-absentee buyer seeking a stable, managed investment. Positioned on a high 

    $59,000
    San Diego, CA  Agent: Shawn Ko
    Fully Equipped Restaurant in Central San Diego Popular Pho Restaurant

    Currently operating as a popular pho restaurant, this business features a fully equipped commercial kitchen with a Type A1 hood, grease trap, fryers, 4-burner stove with oven, four stock pot burners, walk-in cooler and freezer, and much more. The space is well-suited to continue as a Vietnamese concept or can be converted to other cuisine types, subject to landlord approval and non-compete restrictions with existing tenants. This is a turnkey opportunity for an owner-operator or experienced restaurateur. The seller is motivated and planning to retire, creating an excellent opportunity for a new owner to step in and grow the business. 

    $49,000
    San Diego Co., CA  Agent: Shawn Ko
    Turnkey Chicago-Style Pizzeria with Loyal East County Fans Prime East County San Diego Location

    Prime East County San Diego location - just off a heavily trafficked freeway with outstanding visibility and plenty of parking. Fully built-out kitchen includes a large Type 2 hood, high-volume deck pizza oven, grease trap, reach-in coolers, freezer, and additional equipment. Turnkey operation with flexibility to continue under current name or rebrand for a new concept. Seller is motivated due to an out-of-state relocation. 

    $299,000
    Cash Flow: $160,886 
    San Diego, CA  Agent: Rachel Rocconi
    View Details 
    Lucrative Boba Tea, Coffee & Dessert Shop - Prime Shopping Center

    This established boba tea, coffee, and dessert shop offers a rare turnkey opportunity for a buyer looking to step into a profitable, well-run business. The current owner is retiring after building a loyal customer base, consistently strong financials, and an online presence that continues to drive organic foot traffic and repeat business. Streamlined systems make the business easy to owner-operate, an ideal fit for a first- time business owner or an experienced operator looking to add to their portfolio. The shop is situated inside a busy shopping center with ample parking, anchored by several prominent national tenants. Combined with the retiring owner's motivation for a smooth transition, this is an excellent opportunity for a buyer seeking a profitable, low-complexity business in a growing category with built-in brand recognition and location advantages already in place. 

    $175,000
    San Diego Co., CA  Agent: Diego Gonzales
    View Details 
    Infrared Sauna & Cold Plunge Studio, North County San Diego

    Established private infrared sauna and cold-plunge (contrast therapy) studio for sale in one of North San Diego County's most affluent, walkable coastal markets. This turnkey wellness business operates four private treatment rooms across roughly 1,200 square feet, designed around privacy, calm, and a premium guest experience, with revenue driven by recurring monthly memberships, prepaid session packs, ClassPass, and walk-in traffic.Fully built out, branded, licensed, and systemized on MINDBODY, the studio reached profitability in its second year — a milestone most build-out-heavy boutique concepts never achieve — with revenue climbing to a roughly $129K annual run rate in 2026. The sale includes approximately $54,000 in furniture, fixtures, equipment, and leasehold improvements (seller-estimated), giving a buyer a tangible asset base behind the purchase. With no directly competing private infrared-sauna studio in the immediate 

    $350,000
    Cash Flow: $71,895 
    San Diego Co., CA 
    View Details 
    Landscaping and Maintenance

    This well-established commercial landscaping and property maintenance company has built a strong, recurring revenue base serving the commercial real estate market across San Diego County. Offered at $350,000, the business operates under a California C27 contractor's license and has demonstrated consistent year-over-year growth, with annual revenue reaching $678,081 and Seller's Discretionary Earnings of $128,673 in its most recent fiscal year. The company holds five long-term annual contracts with reputable commercial property managers known for prompt payment and consistent capital improvement budgets. All revenue is derived from commercial accounts, providing a stable and predictable income stream. Services include landscape maintenance, irrigation repair, parking lot cleaning, patio and sidewalk maintenance, porter services, dumpster maintenance, building repairs, and a range of as-needed extras such as pest control, 

    $149,000
    San Diego, CA  Agent: Shawn Ko
    View Details 
    Fully Equipped Kitchen in Sorreto Valley

    Currently operating as an Asian concept, this restaurant comes fully equipped with a grease trap, Type 1 hood, fryer, 4-burner range with oven, stock pot burners, walk-in cooler and freezer, and much more. The space can continue as its current concept or be converted to a different cuisine, subject to landlord approval and non-compete restrictions with existing tenants. 

    $199,000
    Cash Flow: $110,197 
    San Diego Co., CA  Agent: Rachel Rocconi
    View Details 
    Established North County Deli & Catering | Van Included

    This profitable, turnkey deli and catering business has served North San Diego County since 2006 — nearly 20 years of brand equity, repeat customers, and community goodwill already built in. The business operates with a proven menu of handcrafted sandwiches, fresh salads, wraps, soups, smoothies, and coffee, supported by an active catering division serving corporate and private events. A Nissan NV200 van is included, making the catering operation fully equipped and ready to run from day one. There is significant upside for a growth-minded buyer. The current ownership operates conservative deli hours with limited weekend catering service. A buyer who extends hours, adds weekend availability, expands the menu, or activates digital marketing has clear, low-cost paths to revenue growth — without reinventing what already works. This business is ideal for hands-on 

    $150,000
    Los Angeles Co., CA  Agent: Rachel Rocconi
    View Details 
    Boba Shop & Cafe Near College Campus – Prime South Bay Location

    This turn-key boba shop and cafe is located steps from a college campus in a high-traffic South Bay LA corner spot, capturing steady business year-round. The business generates multiple revenue streams through walk-in retail, catering for local events, and online ordering via major delivery platforms. Its fully equipped kitchen — complete with a hood system and grease trap — supports high-volume drink service and light food prep, while also offering flexibility to pivot to a new concept. The shop differentiates itself with premium boba tea, locally roasted coffee, and fresh ingredients. This is a turnkey operation ready for immediate takeover or expansion. 

    $444,000
    Los Angeles, CA 
    View Details 
    40 year Los Angeles Property Management Business for Sale

    Established over 40 years ago, this remote-ready HOA management company features a portfolio primarily in the San Fernando Valley. Turnkey, profitable and no lease required, it's ready for you to hit the ground running. Annual Revenue of $222,000. NO PHONE CALLS.ALL INQUIRES MUST go through the automated NDA process (no phone calls/texts), submit the contact form and you will receive an email from Biz Buy Sell AND First Choice Business Brokers (FCBB). The email from FCBB.com has a link entitled “Please click here to view/complete the NDA”. Using a desktop or laptop only (this does not work on a phone/tablet), click on this link and you will be sent to the business listing at FCBB.com. Please be patient as our system may take a minute to process.Once at the listing, scroll down to the fields under the Broker's picture, your name and email should be in the field boxes, if not then enter it. Once done, click on the “Sign NDA” 

    $59,000
    San Diego Co., CA  Agent: Shawn Ko
    View Details 
    Fully Equipped Micro Brewery In North County

    This is a rare opportunity to acquire an established brewery with over nine years of successful operation and a loyal customer following.This is perfect for an existing craft beer company looking to expand into new markets or an ambitious entrepreneur seeking to launch a brewery concept with proven locations and infrastructure already in place. The sale does not include the current brand, trademark, or website, as the seller plans to continue their label in another city. However, all equipment, fixtures, and build-outs are included, providing a strong foundation for the next owner to establish or re-brand under their own identity. 

    Featured Sold Listings Listings sold on BizQuest: 12
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