Contact Broker
3232 Mckinney Avenue, Suite 500,
Dallas, Texas 75204
(View Map)
Affiliated Broker
Bill Nicholson, MBA, CM&AA, M&AMI
About the Company
Sunbelt is one of the world's largest sellers of privately-held companies. Whether you are looking to buy or sell a business, we have the resources to help you reach your goals. With offices worldwide, and the most skilled professionals in the industry, Sunbelt has the marketing savvy and exposure that you can only get when you list your business for sale with us.
Sunbelt Dallas Metro is an elite division of Sunbelt with our office located in Uptown, Dallas, Texas. Our local experts put Sunbelt’s reach to work for you. As part of your trusted team, our experienced advisors work with you to navigate the complexities of buying and selling a business. Our interests are the same as yours and we are committed to confidentiality, integrity and professionalism.
Areas of expertise:
Business Brokerage: $50,000 - $5 million in Revenues (Sunbelt Dallas Metro): sunbeltdallasmetro.com
M&A Advisory: $5 million - $100 million in Revenues (Exit Strategy Advisors): esamergers.com
Broker Biography
Introduction
I’m Natalie Luneva, a business broker and advisor specializing in home services and trades businesses.
Before working in business brokerage, I spent years helping companies grow—building systems, improving operations, and increasing enterprise value. I’ve also been on the other side of the table as a business owner and successfully sold my own company, which gives me a practical understanding of what this process really feels like—not just how it looks on paper.
That experience shapes how I work with owners today.
I help business owners either sell in the near term or prepare for an exit in the next 1–5 years, with a clear goal: increase valuation and reduce risk before going to market. My background in growth and operations allows me to look beyond the listing and ask questions buyers care about:
• Is revenue repeatable and transferable?
• How dependent is the business on the owner?
• Are margins defensible and well-documented?
• Are systems and processes strong enough for a new owner to step in?
In home services businesses—roofing, HVAC, plumbing, electrical, landscaping, and construction—these factors often matter more than top-line revenue. Small operational improvements made 12–36 months before a sale can significantly change valuation and buyer interest.
Selling a business is often the largest financial transaction an owner will ever make. Having been through it myself, I take that responsibility seriously.
My goal is simple: help owners exit with clarity, confidence, and a stronger outcome—whether that exit happens now or years from now.
Services Provided
I help small business owners with annual revenues between $1M and $50M sell their companies for stronger outcomes—not just faster closings.
If you’re considering an exit in the next 1–3 years—or tried to sell without success—I can help you understand what your business is really worth and how to improve your outcome.
Seller Services:
• Confidential business valuation and pricing guidance
• Financial recasting (SDE / EBITDA normalization)
• Exit readiness and value improvement insights
• Professional marketing materials (blind profile & detailed CIM)
• Targeted buyer outreach and qualification
• Deal structure guidance and negotiation support
• Full confidentiality management throughout the process
Buyer Services:
• Access to on-market and off-market opportunities
• Deal screening and financial review support
• Valuation guidance and offer structuring
• Confidentiality and transaction coordination
Areas Served
I’m Natalie Luneva, a business broker and advisor specializing in home services and trades businesses. Before working in business brokerage, I spent years helping companies grow—building systems, improving operations, and increasing enterprise value. I’ve also been on the other side of the table as a business owner and successfully sold my own company, which gives me a practical understanding of what this process really feels like—not just how it looks on paper. That experience shapes how I work with owners today. I help business owners either sell in the near term or prepare for an exit in the next 1–5 years, with a clear goal: increase valuation and reduce risk before going to market. My background in growth and operations allows me to look beyond the listing and ask questions buyers care about: • Is revenue repeatable and transferable? • How dependent is the business on the owner? • Are margins defensible and well-documented? • Are systems and processes strong enough for a new owner to step in? In home services businesses—roofing, HVAC, plumbing, electrical, landscaping, and construction—these factors often matter more than top-line revenue. Small operational improvements made 12–36 months before a sale can significantly change valuation and buyer interest. Selling a business is often the largest financial transaction an owner will ever make. Having been through it myself, I take that responsibility seriously. My goal is simple: help owners exit with clarity, confidence, and a stronger outcome—whether that exit happens now or years from now.
