Max Moody

I started out as CFO for Rio Bravo Oilfield Services, where it birthed a love for small business, as I developed the financial department from the ground up, sat on the Board of Directors, and touched every facet of the company. I went back to business school, receiving an Executive MBA from Kenan-Flagler Business School at the University of North Carolina in 2015. After an exit event at Rio Bravo, I worked for a few years at a boutique investment bank, mainly focusing on due diligence of small businesses that were M&A targets. In 2018, I founded Wolcott Consulting, a fractional CFO and Exit planning firm. With over 15 years of experience as a small business CFO as well as business owner, my passion is serving entrepreneurs. I understand intimately what it’s like to sit in their seat, both from a professional and personal standpoint. My goal is to help use this experience to help them achieve their goals.

Max is an Advisor with Viking Mergers & Acquisitions with a broad professional background that includes experience in politics, sports, M&A transactions, media, and business operations. After graduating from Florida State University, Max began his career in the U.S. House of Representatives before serving as Director of Government Affairs for a global wine and spirits company. After earning his MBA from Pennsylvania State University, he joined Deloitte Consulting’s M&A practice, where he advised clients across a range of industries and worked on engagements across various phases of the deal lifecycle, from pre-deal strategy to post-close integration and restructuring. He left Deloitte after being presented the opportunity to combine his business experience with his life-long passion for college sports as Chief Operating Officer of Florida State’s NIL collective, where he was responsible for operations, fundraising, and growth strategy. Following that role, Max founded Moody Sports Management, where he served as a trusted advisor and contract negotiator to college and professional athletes. Having worked in both a large consulting firm and the fast-paced environment of small businesses and start-ups, Max brings a sophisticated business skillset and the practical experience to identify and communicate the value each business derives from its unique characteristics.