Join the leader in the $1.6B alloy wheel repair/restore industry since 2004. Prime franchises locations. Low start-up cost, mobile-based, B2B. High margins.
AutomotiveAbout Alloy Wheel Repair Specialists
Join the Leader in the $1.6B Alloy Wheel Repair & Restore Industry.
Complete Mobile Alloy Wheel Repair - Refinishing - Straightening - Custom Paint Services
Since 2004, Alloy Wheel Repair Specialists, and our nationwide network of franchise owners, has been the dominant leader in the alloy wheel repair and restore space. An Alloy Wheel Repair Specialist (AWRS) franchise is a low-cost, high margin, mobile-based, B2B opportunity in a unique space with no other national competition. With large, protected territories, strong growth potential and the ability to be a hands-on “owner-operator” or to build a team as an “executive manager,” AWRS will train and support you every step of the way. Prime territories available across the U.S.
2004 (21 years)
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Franchise Fees
$40,000
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Why Alloy Wheel Repair Specialists?
A 20 YEAR PROVEN TRACK RECORD OF SUCCESS, SUPPORT, AND GROWTH
AWRS is the industry leader in the $1.6B alloy wheel repair/restore industry
System wide sales exceeding $110MM in 2024
- Low start-up costs and quick ramp up to profitability.
- Huge territories, starting at 500,000 population. Larger territories available.
- Mobile Unit /Home-Based Management
- “Owner-Operator” or “Executive Model” available.
- Industry leading training program for you and your employees
- Easy to learn and easy to train
- Extraordinarily strong margins
- Revenue from national account locations in your territory
- Can be open for business within 60-90 days of signing
- Unmatched support for our franchisees. Our CEO, Rob Wheeley, began his association with AWRS as a franchisee and he brings that experience and dedication to our network every day!
A $1.6B Industry and Growing!
- More cars on the road then ever before
- The average age of cars is older then ever as people keep their cars longer
- Alloy wheels, once a luxury/performance item, are now standard equipment on most new cars.
- Gas, diesel, hybrid or electric - they all have four wheels!
- More used cars are sold each year driving demand for repair/restoration of scratched, dented and discolored wheels.
A Consistent, Recurring Revenue B2B Model
AWRS is not based on “one-off” retail sales but on a roster of local businesses who will use your service on a consistent basis.
- Car Dealers
- Fleet Operators
- Rental Fleets
- Body Shops
- Tire Dealers
Ideal Candidate
People with “fire in the belly!” You DO NOT need an automotive background (although we love auto enthusiasts.)
Our extensive trading will teach you all you need to succeed.
What you do need is a:
- commitment to follow a proven system
- desire to own and build a business
- ability to learn hands-on technical skills (whether or not you are “in the truck.”)
- willingness to prospect for new clients
- experience or ability to learn face-to-face selling skills
- ability to hire/retain and motivate employees
- “hustle" mindset
$99,000 - $233,500
$60,000
$150,000
Testimonials
E. Larson/AWRS of S. Idaho
Why did you invest in Alloy Wheel Repair Specialists?
I stumbled upon an episode of “Wheeler Dealers,” and it clicked—I realized that I would truly enjoy the work and take pride in delivering quality results.
Knowing what you know now, would you make the same decision again?
Absolutely, yes! I feel a deep sense of fulfillment watching our partnerships with customers flourish as we consistently meet and exceed our commitments to them. I’ve been immensely supported by the team at AWRS corporate offices and my fellow franchisees throughout this journey.
C. Yarborough/AWRS of Birmingham, AL
'Why did you invest in Alloy Wheel Repair Specialists?
I was looking for a new business opportunity with lower overhead and greater potential for growth compared to my experience in the restaurant industry.
What were your greatest concerns before you became a franchisee?
I was initially concerned about mastering the fundamentals and the artistic skill required to repair wheels effectively.
What have you learned since?
I’ve learned what not to do when repairing a wheel, and I’ve discovered that I can achieve much more with custom work than I ever thought possible. Each day brings new challenges and learning opportunities—it’s never boring!
Knowing what you know now, would you make the same decision again? Why?
Absolutely! I would definitely do it again because I genuinely love what I do. When you’re passionate about your work, it never feels like a job.




