Award-Winning Bourbon Brand, Inventory & Finishing IP – Asset Sale
Asset Sale Description
Unique opportunity to acquire an established premium American bourbon brand as a turnkey asset acquisition. The offering includes substantial finished bottled bourbon inventory, trademarks and brand assets, proprietary bourbon finishing formulations and processes, original RTD formulation IP, packaging, website and digital assets, and established industry relationships. No distillery real estate or production facility is included.
The current Horse Neck portfolio includes Double Barrel 101 Proof, Sherry Finish 95 Proof, and Founders Barrel Select 9-Year Bourbon. Double Barrel was awarded a Gold Medal at the 2025 American Distilling Institute International Spirits Competition, providing third-party validation of product quality.
A significant component of the acquisition is the brand's proprietary product-development intellectual property. This includes the finishing specifications and processes developed for the Double Barrel and Sherry Finish bourbons, along with formulas and development IP from Horse Neck's original ready-to-drink portfolio. While the RTD products are not currently being marketed, the formulas provide an acquirer with the opportunity to reactivate, reposition or build upon these products in the future.
The acquisition also includes brand trademarks, packaging and artwork, website/domain and digital properties, photography and creative assets, marketing and sales materials, along with introductions to production, supplier, distribution and industry relationships where appropriate and transferable.
Horse Neck represents an opportunity for an existing spirits company, distributor, importer, beverage entrepreneur or strategic buyer to acquire a developed, market-ready premium spirits platform without the time and expense required to build a new brand and product portfolio from the ground up.
Seller will provide reasonable transition assistance, and seller financing may be considered for a qualified buyer with a substantial down payment. Detailed inventory, product and IP information is available to qualified parties.
The current Horse Neck portfolio includes Double Barrel 101 Proof, Sherry Finish 95 Proof, and Founders Barrel Select 9-Year Bourbon. Double Barrel was awarded a Gold Medal at the 2025 American Distilling Institute International Spirits Competition, providing third-party validation of product quality.
A significant component of the acquisition is the brand's proprietary product-development intellectual property. This includes the finishing specifications and processes developed for the Double Barrel and Sherry Finish bourbons, along with formulas and development IP from Horse Neck's original ready-to-drink portfolio. While the RTD products are not currently being marketed, the formulas provide an acquirer with the opportunity to reactivate, reposition or build upon these products in the future.
The acquisition also includes brand trademarks, packaging and artwork, website/domain and digital properties, photography and creative assets, marketing and sales materials, along with introductions to production, supplier, distribution and industry relationships where appropriate and transferable.
Horse Neck represents an opportunity for an existing spirits company, distributor, importer, beverage entrepreneur or strategic buyer to acquire a developed, market-ready premium spirits platform without the time and expense required to build a new brand and product portfolio from the ground up.
Seller will provide reasonable transition assistance, and seller financing may be considered for a qualified buyer with a substantial down payment. Detailed inventory, product and IP information is available to qualified parties.
Detailed Information
- Years in Operation
- 5
- Facilities & Assets
- Unique opportunity to acquire an established premium American bourbon brand as a turnkey asset acquisition. Non-distillery producer. The offering includes finished bourbon inventory, trademarks and brand assets, proprietary bourbon finishing formulations and processes, original RTD formulation IP, packaging, website and digital assets, and established industry relationships. No distillery real estate or production facility is included.
About the Sale
- Transition Support
- The goal is to provide the acquirer with the knowledge and relationships necessary to continue operating and expanding Horse Neck with minimal disruption. Seller will also provide orientation regarding product specifications, proprietary finishing processes, RTD formulations, brand positioning, marketing assets and historical sales programs. Additional transition assistance can be negotiated based on the buyer’s needs.
- Seller Motivation
- Owner pursuing other business ventures and seeking a strategic buyer
- Financing
- Seller financing may be considered for qualified buyer with substantial down payment
Listing Info
- ID
- 2556717
- Listing Views
Listing ID: 2556717 The information on this listing has been provided by either the seller or a business broker representing the seller. BizQuest has no interest or stake in the sale of this business and has not verified any of the information and assumes no responsibility for its accuracy, veracity, or completeness. See our full Terms of Use. Learn how to avoid scams.
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