Texas Pecan Cakes | H-E-B Quest Winner | $222K 2025 | 92% Growth 2026
Asset Sale Description
Texas Pecan Cakes (TPC) — Winner of the H-E-B Quest for Texas Best — is a turnkey, high-margin artisan bakery brand ready for its next owner to scale into grocery and beyond. This Austin-based premium brand delivers handcrafted, Texas-shaped pecan cakes with authentic regional appeal, a proven DTC engine, and rapidly growing wholesale distribution.
Financial Performance
TPC posted $222K in 2025 gross sales — a 68% jump from 2024 — driven by DTC e-commerce and new wholesale wins. Gross margins are an exceptional 60%, reflecting disciplined founder management of procurement, production, and logistics. 2026 YoY sales are tracking up 92% through April. Revenue is approximately 70% DTC shipping, 20% wholesale/retail, and 10% events/gifting. Seller's Discretionary Earnings (SDE) represent approximately 37% of gross revenue.
Operations & Assets
Fully equipped with $125K in fixed FF&E — including custom Texas-shaped baking pans, commercial freezers, KitchenAid mixer, and smallwares — plus $17.8K in variable assets (ingredients, packaging, shipping supplies). The business operates from a commercial kitchen in South Austin on a flexible, non-binding renewable contract. National DTC fulfillment runs through texaspecancakes.com; Facebook/Instagram accounts and all vendor relationships transfer fully. Scaled, commercialized recipes and Texas packaging die/tool included.
Market Position & Growth Upside
TPC has been approached by — and turned down — large grocery holiday purchase orders due to current capacity constraints. That demand is ready for a new owner to capture via increased capacity or copacker. Buyer is working with two copackers for upcoming holiday season. The gifting channel is particularly underpenetrated: 6-packs are proven sellers for holidays, corporate gifting, and Texas-themed events. Currently placed in 35+ boutique retailers with 2 large grocery accounts launching fall 2026. Untapped channels include Amazon, additional grocery chains, and national festival/event sales.
Why Buy Now?
The founder is selling to pursue other ventures and is committed to a smooth transition, including hands-on training (negotiable, typically 4-6 weeks). Step into a profitable, asset-rich business with no liabilities, existing customer relationships, and multiple clear paths to 2-3x growth.
Serious inquiries only. NDA required — full financials and detailed asset list provided upon signing.
Financial Performance
TPC posted $222K in 2025 gross sales — a 68% jump from 2024 — driven by DTC e-commerce and new wholesale wins. Gross margins are an exceptional 60%, reflecting disciplined founder management of procurement, production, and logistics. 2026 YoY sales are tracking up 92% through April. Revenue is approximately 70% DTC shipping, 20% wholesale/retail, and 10% events/gifting. Seller's Discretionary Earnings (SDE) represent approximately 37% of gross revenue.
Operations & Assets
Fully equipped with $125K in fixed FF&E — including custom Texas-shaped baking pans, commercial freezers, KitchenAid mixer, and smallwares — plus $17.8K in variable assets (ingredients, packaging, shipping supplies). The business operates from a commercial kitchen in South Austin on a flexible, non-binding renewable contract. National DTC fulfillment runs through texaspecancakes.com; Facebook/Instagram accounts and all vendor relationships transfer fully. Scaled, commercialized recipes and Texas packaging die/tool included.
Market Position & Growth Upside
TPC has been approached by — and turned down — large grocery holiday purchase orders due to current capacity constraints. That demand is ready for a new owner to capture via increased capacity or copacker. Buyer is working with two copackers for upcoming holiday season. The gifting channel is particularly underpenetrated: 6-packs are proven sellers for holidays, corporate gifting, and Texas-themed events. Currently placed in 35+ boutique retailers with 2 large grocery accounts launching fall 2026. Untapped channels include Amazon, additional grocery chains, and national festival/event sales.
Why Buy Now?
The founder is selling to pursue other ventures and is committed to a smooth transition, including hands-on training (negotiable, typically 4-6 weeks). Step into a profitable, asset-rich business with no liabilities, existing customer relationships, and multiple clear paths to 2-3x growth.
Serious inquiries only. NDA required — full financials and detailed asset list provided upon signing.
Detailed Information
- Years in Operation
- 11
- Facilities & Assets
- $125k in FF&E (freezers, mixers, cake pans, smallwares, domain, website, etc)
$17.8k in Variable assets (ingredients, packaging, shipping etc)
Current commercial kitchen facility is in S. Austin (near airport) in a non binding renewable contract, remain at facility or easily transfer the business to another facility of your choice. You are not obligated to use this facility.
About the Sale
- Transition Support
- This is an owner operated business with non transferable staff, however, if you remain at current commercial kitchen, new staff are obtainable, seller will support training. Will train on baking, shipping, Shopify, marketing etc for 2 weeks and remote support for 2 weeks. I will help you succeed to make the brand amazing. Tell me what you need to help make you successful!
www.texaspecancakes.com
email me @ scott@texaspecancakes.com or call (512) 222-7054
MNDA attached for full details on first call. - Seller Motivation
- Conflicting time with 2 other businesses and advisory roles, cannot dedicate tim
Listing Info
- ID
- 2464073
- Listing Views
- 534
Attached DocumentsAttachment Disclaimer
Business Location
Listing ID: 2464073 The information on this listing has been provided by either the seller or a business broker representing the seller. BizQuest has no interest or stake in the sale of this business and has not verified any of the information and assumes no responsibility for its accuracy, veracity, or completeness. See our full Terms of Use. Learn how to avoid scams.







