Blimpie is a well-known deli franchise in the United States that caters to people in search of fast service and freshly prepared sandwiches. In addition to providing a host of options for custom sub sandwiches, such as different types of breads, deli meats and cheeses, and various kinds of fresh veggies, Blimpie focuses on friendly service and smartphone-friendly ordering options. Where Blimpie locations enjoy close proximity to office buildings and universities, they attract numerous customers in search of health-conscious food options that don’t require traveling long distances.
Blimpie franchisees have access to significant assistance from the Blimpie brand and its parent company, Kahala Brands. This includes step-by-step instruction regarding virtually every aspect of the franchise, from optimal location selection and market research to restaurant construction and ongoing marketing campaigns. First-time franchise owners may find this guidance especially helpful. Another benefit for first-time franchisees is the ability to meet minimum liquid capital requirements and net worth requirements as a partnership. If one or multiple partners meet the $100,000 liquid capital minimum, it isn’t necessary for the other partners to fulfill this requirement.
Blimpie takes advantage of the overall market growth of the quick service restaurant industry, both in traditional locations and smaller non-traditional venues such as universities, airports, sports stadiums, hospitals and even within office buildings and military bases. The chain’s reputation for high-quality ingredients and friendly service, in addition to the power of a brand name that has existed for over 50 years, may make Blimpie a reliable long-term investment.
Individuals interested in opening a quick service restaurant (QSR) may find Blimpie to be an attractive offering due to flexibility respecting franchise price point, traditional and non-traditional location options, and the ability to open multiple stores simultaneously. Blimpie offers reduced fees when purchasing two or more franchises simultaneously, lowering them by 40 percent or more. Where the franchise fees for an initial traditional restaurant are $19,900, a second location opened at the same time would only be $11,900, and a third would involve fees of $6,900.
The optimal Blimpie location serves an area with at least 20,000 people, 1,500 businesses or more, and a minimum workforce count of 16,000. Ideally, franchisees will have access to a metropolitan area close to numerous office buildings, large businesses and major shopping centers. While not directly required, Kahala Brands highly encourages dedicated business management and day-to-day involvement by the owner or general partners, and this may be a factor that affects franchisee approval. This means that potential franchisees should be prepared to invest significant time in business operations.
Training And Support
Training includes five days of a classroom training course at the KTEC corporate training center, and ten days of on-the-job store training.
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