Brightway Insurance Franchise

Brightway Insurance Franchise

Explore this recession-proof franchise with the unique benefit of a residual income stream.

Business Services
Min. Liquid Capital

$200,000

Min. Franchise Fee

$30,000

Total Number of Units

341

About Brightway Insurance

Launch Big. Grow Fast. Build Legacy.

At Brightway, you’re in business for yourself, not by yourself. Our model is engineered for high-performing entrepreneurs and experienced insurance pros ready to scale from day one—with strong margins, top-tier support, and powerful systems that let you focus on growth.


Start with Scale. Grow with Confidence.

Our performance-based franchise model rewards scale. As you grow, so does your commission share—and so does the support you receive. Launch your agency with a full team and turn on the jets from day one.


Producer Placement Program

We know scale comes from strong producers. That’s why we help recruit, train, and onboard top sales talent for you. Our Producer Placement Program gives you a head start building a high-performance team.


Proven Growth Support

  • Sales-first model: We handle backend ops, servicing, renewals, licensing, and compliance.
  • You sell, we service: Our Engagement Center ensures your clients are cared for, so you can focus on new business.
  • Enhanced support as you scale: The bigger you grow, the more we invest in your success.

Franchising Since

2008 (17 years)

Company Units

3

Average Unit Revenue

$447,662

Franchise Fees

Min. Franchise Fee

$30,000

Royalty Fee

20.0%
New Business Commissions

Ad Fund Fee

0.0%

Why Brightway Insurance?

We’ve eliminated the roadblocks that slow most agencies down—by handling servicing, renewals, and backend operations—so you can stay laser-focused on what drives revenue: selling, hiring, and building relationships.


A curated brand

The Brightway national brand delivers retention through consistent client communication and strategic cross-selling that helps you turn one policy into three.

Carrier choice

Our dedicated Carrier Relations team opens the door to more markets, giving you access to a wide range of carriers and multiple policy options to comprehensively meet your customers' needs.

Proprietary technology

Our all-in-one custom-built growth machine is equal parts CRM, sales pipeline, and growth machine co-created with agents to help you write policies faster, organize your current book, and increase your productivity and customer retention.

Exceptional service

Our innovative "you sell, we service" model lets you focus on new clients while we handle servicing your existing clients. Whether through conversational AI or our staff of licensed advisers, our Engagement Center delivers exceptional service to ensure your clients get the attention they expect and deserve.

Agent community

You'll join a network of over 300 agencies that include some of the most successful independent agents in the country - professionals who have written the book on growth and are ready to share their strategies for success.

Ideal Candidate

We’re Looking For Leaders Who Are Ready to Build Big:

  • Available capital of $200K+
  • Experience in sales or insurance leadership
  • Desire to launch with a team and scale fast
  • Ready to own and grow a lasting legacy

Initial Investment

$27,000 - $159,000

Min. Liquid Capital

$200,000

Net Worth Required

-

Benefits

At Brightway, we don’t just hand you a playbook—we coach you to win big.


Our dedicated Learning & Development team equips you and your producers with the strategies, systems, and skills to scale fast and build a high-performance agency. From day one, you'll receive expert-led training and ongoing support that accelerates growth at every stage.

Here’s what you can expect:

  • Proven growth strategies delivered through one-on-one and group training sessions
  • Coaching on referral network building, recruiting, and high-volume sales execution
  • Training on how to maximize Brightway’s proprietary tech to manage your pipeline and boost retention
  • Guidance on using social media and marketing automation to drive leads
  • Access to our Engagement Center, which enhances your customer service experience and frees up your time to focus on growth

  • Training and Support
  • Financing Available
  • Multi Units

Testimonials

1. “As a prior corporate manager, I wanted to remove myself from corporate politics. Joining Brightway has allowed me to work with an organization that truly values innovation, success for all and integrity." —Derrick Vance, Brightway, The Vance Agency (Winter Springs, FL)


2. “Brightway, for me, has been a dream come true. I have a new energy in my step as I go to the office each day. For my team and I, the sky is the limit.”—Michele Robicheaux, Brightway, The Michele Robicheaux Agency (Youngsville, LA)


3. “What I like about Brightway, along with all the carriers and options I have access to, is the freedom I have. I can manage myself and my employees successfully and I appreciate the freedom from Brightway to do that.”—Sam Kassar, Brightway, The Kassar Agency (Naples, FL)


4. “By partnering with Brightway, we have so many avenues and options available to us to help our customers. This only makes our ability to help others that much stronger. We are excited for the years ahead, as we grow and make a mark on our local area!”—Amy Briley, Brightway, The Briley Family Agency (Raleigh, NC)

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