Will Connell

Abraxas Business Services

License Number: 359026

Phone: Show Phone Number


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337 Georgia Avenue,
Atlanta, Georgia 30312 (View Map)

Affiliated Broker
C. David Chambless

About the Company

Abraxas Business Services is a group of highly experienced professionals based in Atlanta, Georgia, and offering a wide range of services to small and middle market business owners and buyers. Each of our professionals has worked extensively with clients ranging from small businesses to large corporations. We understand what it takes to make a business successful, and we offer services targeting your specific business aquisition or exit strategy.

Broker Biography

Will Connell (404) 800-5831


Will Connell has worked across a variety of industries as an entrepreneur, business owner, and advisor. In addition to his business-management background, Will also has experience as both principal and advisor in sell-side and buy-side transactions.

Prior to joining Abraxas Business Services, Mister Connell served as a Principal at Swiss Avenue Partners where he advised privately held companies on exit strategies, value enhancement, and financial-performance improvements. In that role, Will worked with business owners who were planning an exit of their companies within three to five years to help them achieve the highest possible valuations. In performing these engagements, Mister Connell worked closely with prominent accountants, attorneys, wealth managers, and other trusted advisors of the owners. Additionally, he led his firms business-development activities for the Atlanta region.

After graduating from business school, Mister Connell led the buyout and turnaround of an Austin-based, $20-million, ready-mix-concrete business that had been in serious financial distress. As the Chief Financial Officer of the 80-employee company, he restructured business processes, implemented financial controls and reporting, and implemented an enterprise-wide IT infrastructure. Within one year after acquiring the Company, management grew gross margins from 45% to 51% and net income from -6% to 8.2%. A year later, the Company was sold to a large, regional, building-materials company, resulting in a significant return for the business owners.

Over several years beginning in 2005, Mister Connell was the managing partner of an Austin-based portable-storage company. He managed all aspects of the business, including capital raising, operations, and sales and marketing. He led the sale of the business in 2007 which included his responsibility for negotiating and structuring the sale.

Also during this period, Mister Connell provided turnaround management, financial modeling, acquisition analyses, and business-valuation consulting to privately held businesses. Industries served included real-estate development, enterprise IT services, consumer-products manufacturing, and building-materials manufacturing.

Early in his career, Mister Connell served in various roles in technology companies. He recruited for iXL, a venture-backed company headquartered in Atlanta. Upon iXLs initial public offering, Will left to join a fledgling start-up, CareerStream. At CareerStream, he managed the software-development and client-operations teams. Further, Will was instrumental in raising capital to fund the growth of the company prior to the sale of the business to a strategic acquirer.

Mister Connell received a Bachelor of Business Administration in Management degree from the University of Georgia. He received a Master of Business Administration degree from the McCombs School of Business at the University of Texas at Austin, and his MBA had a specialization in Finance and Entrepreneurship. While pursuing his MBA, Mister Connell was the president of the Entrepreneur Society and was selected as a Venture Capital Fellow. He interned with Verity Ventures, an early-stage venture-capital fund, and with Focus Strategies, a mid-market investment bank. In these roles, Mister Connell conducted market research and due diligence in a variety of industries and created financial models to analyze firm investments and portfolio returns.

Services Provided

Our goal is to help small and middle market business owners and potential owners achieve their financial goals. If this involves selling their business now, Abraxas can certainly handle that for them. But it's our experience that many small and middle market business owners are primarily interested in growing their business so it can be sold at a higher price later. Our professionals can help them achieve those objectives by helping them develop their exit strategy. Our business services can be categorized as follows: Business Brokerage Services- for small business owners who are ready to sell their businesses now; M&A Services- for middle market business owners who want to sell their business to a strategic, investment or financial buyer; Exit Strategy Services- for owners who will want to sell their businesses in the near future.

Areas Served

  • Fulton, GA
  • Licensed In

    • Georgia
    • 359026

    Business For Sale Listings

    Not Disclosed
    Cash Flow: $1,751,458 
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