Joe Moon
First Choice Business Brokers Atlanta Metro
License Number: 391914
Phone: Show Phone Number
Contact Broker
279 W Crogan Street,
Lawrenceville, Georgia 30046
(View Map)
Affiliated Broker
Mike Denham
About the Company
As Top Business Brokers and M&A Advisors, we specialize in business sales across all industries with transaction sizes from approximately $50,000 to $50 million. Established in 1994, First Choice Business Brokers has grown to become one of the largest organizations specializing in business sales in the U.S. We have listed and managed the sale of businesses valued at over $7.5 billion. Industries include but are not limited to: Auto Service, Distribution, Retail, Construction, HVAC, Medical Billing, E-Commerce, Manufacturing, Wholesale, Technology, Practice Sales, B2B Services, Healthcare Services, Pet Care, and more!
Broker Biography
Introduction
As well as being a successful business broker, Joe is a business owner himself. He owns multiple business so he understands what it's like to be on both sides of a transaction. He has 10+ years of experience evaluating businesses, negotiating and closing. Joe can help a potential buyer or seller navigate the complicated process of business sales and acquisition.
Services Provided
At First Choice we regard our Business Brokers as our greatest asset. Every one of our agents have been professionally trained to provide unsurpassed transactional guidance to both buyers and sellers while understanding their individual needs. Our ability to deliver outstanding results for our clients starts with our team of knowledgeable experts. Our agents come from a diverse set of experiences and backgrounds but have one thing in common, that is to assist Buyers and Sellers in reaching their dreams either of Business ownership or exiting their business whether it be for retirement or other reasons.
Areas Served
Licensed In
- Georgia — License number 391914
Business For Sale Listings
Cash Flow: $1,400,000
Georgia
View Details Industrial Electrical Contractor
A well-established electrical contracting company based in East-central, GA, providing comprehensive services to residential, commercial, and industrial clients. The business offers electrical installation, maintenance, and utility support, backed by an experienced workforce, specialized equipment, and a strong reputation in the local market. Less
Cash Flow: $641,515
Athens, GA
View Details Full Service Accounting Firm Available For Sale
The seller is willing to transition to buyer as agreed for optimal success.• 2025 revenues is projected to be over $1million.• The practice is growing.• Exceptional cash flow available for new owner!• Service mix includes Individuals (65%), and Businesses (35%).For additional information please contact Joe Moon at (706) 201-6544 or joe.moon@fcbb.com Less
Cash Flow: $1,200,000
United States
View Details Distributor of Stainless Steel, Aluminum, Carbon and Alloy Steels
A full line distributor of stainless steel, aluminum, carbon and alloy steels, the business provides a versatile array of high-capacity processing capabilities that include bandsaw, plate saw and waterjet cutting. The staff's vast metals experience, dedication to customer service and problem solving make this a great acquisition target for existing distributors looking to expand. Less
Cash Flow: $89,489
North Carolina
View Details Growing Online Luxury Timepiece Company
Affordable luxury brand that blends timeless design with modern craftsmanship, reaching aglobal audience through premier online retail channels. Supported by world-class marketing, itpositions each piece as both a statement of style and a lasting investment in elegance to anever-growing audience. Less
Cash Flow: $46,400
Georgia
View Details Exam Preparation and Tutoring
Established and reputable math tutoring business specializing in exam prep and personalized instruction. Strong client base, proven results, and steady referrals drive consistent revenue. Streamlined operations and growth potential through expanded services or online platforms make this a turnkey opportunity. For additional information please contact Joe Moon at (706) 201-6544 or joe.moon@fcbb.com. Less
Cash Flow: $130,513
Kennesaw, GA
View Details Mattresses and Supplies Store
Exceptional five years established mattress retail store in North Atlanta. Hand-picked inventory from a veteran of many years in the mattress business. Store is in upscale area and set up beautifully. Stable sales and growing opportunities as the economy is poised to make a comeback boom. Low overhead, take advantage of a lean well-oiled business ready to go fully stocked and displayed. Less
A proud graduate of the University of Georgia, I bring over 25 years of franchise expertise, operations management, and business consulting experience to my role at First Choice Business Brokers – Atlanta Metro. Throughout my career, I have been entrusted with leading critical company- wide training programs, spearheading operational turnarounds, and revitalizing under-performing departments and businesses. With a proven track record of driving initiatives that reduce waste, enhance efficiency, boost revenue, and improve profitability, I understand the discipline, resilience, and strategic focus required to build and sustain a successful business. My professional strengths lie in corporate finance, project management, policy development, and process optimization—skills that consistently deliver measurable results to the companies and entrepreneurs I support. What truly drives me is my passion for building lasting relationships and providing personalized, hands-on guidance throughout every stage of the business journey. At First Choice Business Brokers, I’m proud to help clients realize their goals—whether they’re buying, selling, or scaling a business.
As well as being a successful business broker, Joe is a business owner himself. He owns multiple business so he understands what it's like to be on both sides of a transaction. He has 10+ years of experience evaluating businesses, negotiating and closing. Joe can help a potential buyer or seller navigate the complicated process of business sales and acquisition.
I work with business owners who want to learn more about value, options, and timing, whether they are ready to sell now or simply want to understand what a sale could realistically look like. My background spans corporate finance, M&A, and entrepreneurship, with hands-on experience in financial analysis, deal structuring, and operational strategy. Before becoming a business broker, I spent years working in revenue management, corporate development, and advisory roles, helping companies evaluate growth opportunities, acquisitions, and exits. That perspective carries directly into how I advise sellers today. I take a measured, data-driven approach to selling businesses. That means focusing on fundamentals like cash flow quality, owner involvement, customer concentration, and transition risk. Sellers work with me not just to “list” a business, but to position it thoughtfully, protect confidentiality, and engage only with serious, qualified buyers. Whether the goal is a full exit or simply clarity around next steps, my role is to act as a trusted advisor through what is often one of the most significant financial decisions an owner will make.
