Randall Weese

Introduction

About Liquid Sunset

Liquid Sunset is a trusted business brokerage firm dedicated to helping entrepreneurs, investors, and business owners navigate the complex process of buying, selling, and valuing businesses. We combine strategic insight, creative marketing, and financial expertise to deliver smooth, successful transactions that honor the story and value behind every business.

Founded on the belief that every enterprise has a unique identity and deserves to be represented with care and precision, Liquid Sunset bridges the gap between financial data and human connection. We approach every engagement as a partnership built on trust, transparency, and results.

Our Mission

Our mission is to empower business owners and buyers with clarity, confidence, and opportunity. Whether you are preparing to sell your business, seeking an acquisition, or exploring valuation and exit options, our team provides the insight and support needed to make sound decisions.

We understand that selling a business is more than a financial transaction it represents years of dedication, risk, and achievement. Our goal is to ensure that each transition is handled with professionalism, discretion, and respect for the legacy being passed on.

Our Services

Liquid Sunset offers a complete range of services designed to meet the needs of both buyers and sellers. We manage business sales and acquisitions from start to finish, maintaining confidentiality while maximizing market value.

Our valuation services provide clear, data-driven assessments that reflect real-world conditions and industry dynamics, giving business owners the information they need to plan effectively. We also specialize in exit planning, helping owners prepare for a future sale by aligning operations, finances, and personal goals.

For buyers, we provide expert representation, guiding clients through opportunity identification, due diligence, and negotiation to ensure informed and strategic investments.

Our marketing process sets us apart. We craft compelling presentations that highlight the strengths, story, and potential of each business, reaching qualified buyers through targeted channels and modern digital platforms. By combining financial rigor with creative storytelling, we ensure that every listing captures attention and conveys genuine value.

Once engagement begins, our negotiation and deal management process is focused, balanced, and designed to achieve fair, successful outcomes for all parties involved.

Our Philosophy

What makes Liquid Sunset truly unique is our philosophy. We believe that effective brokerage is both an art and a science. It requires not only market knowledge and technical skill but also empathy, communication, and creativity.

Our team takes the time to understand each client’s goals, challenges, and motivations so that every strategy is personalized and every outcome meaningful. We value relationships over transactions and long-term trust over short-term gain.

Our approach is built around five guiding principles: confidentiality, transparency, integrity, strategy, and creativity. We operate with complete discretion, ensuring that sensitive business information remains protected throughout the process. We communicate clearly and openly, keeping clients informed at every stage.

We uphold the highest ethical standards in all our dealings. We use strategic planning and data analysis to guide decisions, and we apply creativity to marketing, positioning, and problem-solving. This balanced approach consistently leads to successful, stress-free transactions and lasting client satisfaction.

Industries We Serve

Our experience spans a broad range of industries including professional and creative services, retail, hospitality, health and wellness, manufacturing, trades, and technology. We understand that every sector operates differently and adapt our strategies accordingly.

Whether we’re representing a local boutique or a multi-location service company, we bring the same commitment to detail, professionalism, and care.

Our Clients

Our clients are diverse but share one common need expert guidance they can trust. They include small business owners ready to retire, entrepreneurs seeking new ventures, and investors expanding their portfolios. Each client benefits from our deep market knowledge, negotiation experience, and personalized service.

We recognize that selling or buying a business is deeply personal and often emotional, and we are proud to offer support that goes beyond paperwork and numbers. Behind every deal is a story, a vision, and a legacy. Our role is to protect that legacy while creating opportunities for the future.

Our Team

At Liquid Sunset, our team blends backgrounds in finance, marketing, and entrepreneurship, enabling us to approach every deal from multiple perspectives. We leverage data, creativity, and industry insight to create results that align with our clients’ best interests.

Our professionals stay ahead of trends in valuation, marketing, and deal structure, ensuring that every client benefits from the latest tools and best practices in the brokerage industry. We are relentless in our pursuit of excellence and committed to learning, adapting, and improving with every transaction.

Why Choose Us

Clients choose Liquid Sunset for our boutique service model combined with big-market expertise. We offer the personal attention and flexibility of a small firm, backed by the professionalism, structure, and results of a large one.

We provide transparent communication, clear documentation, and a client-first mindset. Every business we represent is presented to the market with the highest standards of quality and confidentiality.

Our valuation process is thorough, our marketing creative, and our negotiations fair and firm. Above all, we measure our success by the satisfaction and success of our clients.

Our Vision for the Future

As we look to the future, Liquid Sunset continues to evolve with the changing marketplace. We integrate modern technology, digital marketing, and data analytics into every aspect of our work to make transactions more efficient and informed.

Yet we never lose sight of what truly matters the human element. Behind every business sale is a story, a legacy, and a next chapter. Our role is to help that story continue, smoothly and successfully.

We believe the future of business brokerage lies in connection: connecting people with opportunity, value with vision, and effort with reward. We are committed to being a trusted partner in those connections, providing insight and empathy in equal measure.

Let’s Work Together

For business owners preparing for the next stage, buyers ready to take on new challenges, and investors seeking long-term value, Liquid Sunset offers a complete, modern brokerage experience grounded in integrity and strategy.

We don’t just close deals, we open doors. We invite you to experience a new kind of business brokerage, one built on transparency, creativity, and genuine partnership.

At Liquid Sunset, every transaction is a transition toward something greater. Our purpose is to make that transition as rewarding and seamless as possible.

Liquid Sunset where strategy meets creativity, and where business success is illuminated by trust, expertise, and vision.