The business is a high-performing, Amazon-native brand operating in the thriving fitness and outdoor accessories space. Since its founding in 2015, it has built a trusted reputation for delivering premium-quality products tailored to fitness enthusiasts, physical therapy users, and outdoor adventurers across North America and select international markets. Nearly all revenue is generated through Amazon’s FBA platform, with strategic opportunities emerging through underutilized DTC channels like its branded website, Etsy, and TikTok shop. With gross revenue of over $1.59 million in the trailing twelve months and an SDE of $214,572, the business boasts a strong financial foundation. It achieves excellent contribution margins at every level, demonstrating efficient cost controls, lean operations, and a profitable advertising engine. The brand’s hero products consistently maintain stellar customer ratings of 4.7 to 4.8 stars, with thousands of verified reviews that far outpace those of its competitors—clear evidence of superior product quality and customer satisfaction. The catalog spans high-demand categories including injury rehabilitation tools, outdoor gear for water sports, and performance-driven yoga accessories. The business benefits from long-standing supplier relationships, stable COGS, and favorable payment terms, creating a dependable supply chain that supports sustainable growth. Further cost efficiencies are possible through Amazon’s evolving storage solutions and inventory optimizations. Positioned in a global market forecasted to exceed $49 billion by 2029, the business sits on a launchpad for expansion. Opportunities abound through international Amazon markets (especially across the EU), further development of DTC channels, and a robust new product pipeline. With seasonality-driven demand peaks and efficient advertising (TACOS