$3.49M Pet Care Brand with Protected IP and 13% EBITDA Margin
Business Description
Premium Pet Care E-commerce Brand - $3.49M Revenue with 13% EBITDA Margin
This established e-commerce brand represents a rare opportunity to acquire a highly profitable business in the specialized pet and livestock care market. Founded in 2014 by an industry expert with deep veterinary connections, the business has evolved into a respected global brand with protected intellectual property and loyal customers across multiple markets.
Business Overview
With annual revenue of $3.49M and EBITDA of $447K (13% margin), this business delivers exceptional financial performance while offering substantial growth potential. The company has demonstrated consistent growth, with revenue increasing 66% since 2020 and year-over-year growth of 12.5% from 2023-2024.
The brand has carved out a distinctive position through several key differentiators:
Specialized product focus addressing underserved needs in pet and livestock care
Protected intellectual property in the US, Canada, China, and EU
Multi-channel strategy across Amazon marketplaces, direct website, and specialty platforms in 8+ countries
Rigorous quality control and testing protocols resulting in an industry-leading 4% return rate
Operational Excellence
The business operates with minimal owner involvement (20-25 hours/week) thanks to:
Scalable infrastructure with cloud-based systems enabling remote team collaboration
Direct relationships with 16 manufacturers providing exclusive pricing advantages
Three-tier quality assurance process ensuring consistent product excellence
Strategically located fulfillment centers in the US and international markets
Customer Base and Engagement
The brand serves 30,000+ active customers who are practical, solution-oriented pet owners:
Strong customer loyalty with 12% repeat purchase rate and 62% email open rate
Product ecosystem effect with 80% of customers purchasing complementary products
Premium positioning reflected in higher average order values across all channels
Growth Opportunities
Multiple growth levers requiring minimal additional investment:
Geographic expansion with Amazon accounts ready for activation in Germany, France, UK, India and Japan
B2B channel development leveraging existing relationships with veterinary practices
New product lines already prepared for launch with established supplier relationships
Enhanced direct-to-consumer growth through website optimization
A new owner could realistically double revenue to $6M+ within three years by executing on these existing opportunities without requiring significant operational changes.
Competitive Advantages
The brand maintains strong barriers to entry through:
Direct supplier relationships built over years providing cost advantages
Superior customer service with 24-hour response guarantee
Comprehensive trademark coverage and Amazon Brand Registry
Customer-driven product development unlike competitors who relabel generic products
This acquisition is ideal for strategic pet industry players seeking specialized product expansion, e-commerce companies looking for category leadership, or financial buyers interested in stable cash flow with significant growth upside.
This established e-commerce brand represents a rare opportunity to acquire a highly profitable business in the specialized pet and livestock care market. Founded in 2014 by an industry expert with deep veterinary connections, the business has evolved into a respected global brand with protected intellectual property and loyal customers across multiple markets.
Business Overview
With annual revenue of $3.49M and EBITDA of $447K (13% margin), this business delivers exceptional financial performance while offering substantial growth potential. The company has demonstrated consistent growth, with revenue increasing 66% since 2020 and year-over-year growth of 12.5% from 2023-2024.
The brand has carved out a distinctive position through several key differentiators:
Specialized product focus addressing underserved needs in pet and livestock care
Protected intellectual property in the US, Canada, China, and EU
Multi-channel strategy across Amazon marketplaces, direct website, and specialty platforms in 8+ countries
Rigorous quality control and testing protocols resulting in an industry-leading 4% return rate
Operational Excellence
The business operates with minimal owner involvement (20-25 hours/week) thanks to:
Scalable infrastructure with cloud-based systems enabling remote team collaboration
Direct relationships with 16 manufacturers providing exclusive pricing advantages
Three-tier quality assurance process ensuring consistent product excellence
Strategically located fulfillment centers in the US and international markets
Customer Base and Engagement
The brand serves 30,000+ active customers who are practical, solution-oriented pet owners:
Strong customer loyalty with 12% repeat purchase rate and 62% email open rate
Product ecosystem effect with 80% of customers purchasing complementary products
Premium positioning reflected in higher average order values across all channels
Growth Opportunities
Multiple growth levers requiring minimal additional investment:
Geographic expansion with Amazon accounts ready for activation in Germany, France, UK, India and Japan
B2B channel development leveraging existing relationships with veterinary practices
New product lines already prepared for launch with established supplier relationships
Enhanced direct-to-consumer growth through website optimization
A new owner could realistically double revenue to $6M+ within three years by executing on these existing opportunities without requiring significant operational changes.
Competitive Advantages
The brand maintains strong barriers to entry through:
Direct supplier relationships built over years providing cost advantages
Superior customer service with 24-hour response guarantee
Comprehensive trademark coverage and Amazon Brand Registry
Customer-driven product development unlike competitors who relabel generic products
This acquisition is ideal for strategic pet industry players seeking specialized product expansion, e-commerce companies looking for category leadership, or financial buyers interested in stable cash flow with significant growth upside.
About the Business
- Years in Operation
- 11
- Currently Relocatable
- Yes
- Currently Home Based
- Yes
- Facilities & Assets
- Assets Included in the Sale:
- Amazon Seller Central account
- D2C website
- Brand and constituent ASINs / products
- Domains and all site/content files
- Supplier Contracts/Relationships
- Trademarks
- Design copyright
- Social Media Acccounts - Market Outlook / Competition
- Market & Competition Analysis
The pet care market is experiencing robust growth as owners increasingly seek professional-grade solutions. This brand thrives in a specialized niche overlooked by mainstream retailers, with significant competitive advantages:
4% return rate vs. industry average of 10-15%
Protected IP in major markets preventing easy imitation
Exclusive manufacturer relationships securing preferential pricing
24-hour customer support vs. competitors' 48+ hour response time - Opportunities for Growth
- Multiple growth levers requiring minimal additional investment:
Geographic expansion with Amazon accounts ready for activation in Germany, France, UK, India and Japan
B2B channel development leveraging existing relationships with veterinary practices
New product lines already prepared for launch with established supplier relationships
Enhanced direct-to-consumer growth through website optimization
A new owner could realistically double revenue to $6M+ within three years by executing on these existing opportunities
About the Sale
- Seller Motivation
- New phase of life
- Transition Support
- The Seller is willing to offer 60 days of email support and fortnightly calls to ensure a smooth transition. The existing team runs the business with minimal input from owners required.
Listing Info
- ID
- 2349272
- Listing Views
- 2000
Listing ID: 2349272 The information on this listing has been provided by either the seller or a business broker representing the seller. BizQuest has no interest or stake in the sale of this business and has not verified any of the information and assumes no responsibility for its accuracy, veracity, or completeness. See our full Terms of Use. Learn how to avoid scams.