Business Name: Sign-in to view listing at https://fih.com/listing/0143256
Business Website: Sign-in to view listing at https://fih.com/listing/0143256
Business Start Date: 1994
Business Location: Czech Republic
Business Valuation: $12.2M USD (or 255M Czech
Inventory Included (9/3/2025): +/- $10.2M USD (or 213,809,226 Czech) Cost Value
Real Estate (Not Included): TBD (Available To Be Sold)
Employee Number (Inc. Owners): 84
Business Model: B2B/B2C eCommerce
Industry: IT and Consumer Electronics
Percentage Being Sold: 100%
Reason for Sale: Owner formally retiring after he stopped being CEO 3 years ago
Sales (2024): 1,687,415,000 CZK (~$80M)
Net Profit (2024): 5,874,000 CZK (~$280k)
Effective Revenue Multiple (2024): 0.02x
Effective EBITDA Multiple (2024): 7.01x
YoY Revenue Growth Rate: 7.09%
YoY Profit Growth Rate: 36.76%
Social Media Followers: 110k+
Paying Clients (TTM): 274k+
Purchases (TTM): 344k+
Traffic (TTM): 8.3M Visitors
Tag Line: 30+ Y/O Growing Electronics eCommerce Retailer Being Sold at Asset Value

Executive Summary
Founded in 1994, the company has grown into one of the top four e-commerce retailers in the Czech Republic and Slovakia, with plans to expand into Hungary in 2026. The company maintains a robust balance between B2B (60%) and B2C (40%) sales, supported by a loyal customer base of more than 274,000 unique paying clients over the past year and 900,000 GDPR-compliant customers in its database.
In 2024, the company processed approximately 600,000 orders, averaging between 1,400–2,000 orders daily (up to 3,000 on peak days). With an average order value of 5,000 CZK (€200), The business achieved annual revenues of €70 million, supported by 1 million monthly visitors and one of the lowest return rates in the market at 1.5%.
The business is debt-free, with insured receivables and a proven ability to outperform competitors in growth. The owner is preparing for retirement after 30 years of leadership, creating a rare acquisition opportunity.

Company Overview
Headquarters: Czech Republic
Founded: 1994
Legal Structure: Joint-stock company
Valuation: 255,000,000 CZK
Percentage for Sale: 100%

Market Position
The business ranks among the top 4 e-commerce players in the Czech Republic. The company has outpaced market averages, with +20% YoY growth during the first half of 2025.
Recent market shifts, including competitor’s insolvency, present opportunities to capture additional market share. The company’s combination of a trusted brand, loyal customer base, and high operational efficiency provides defensibility against both domestic and international competitors.

Customer Metrics
B2B (60% of turnover): ~75,000 buying companies annually
SMEs: 58%
Resellers & Bike Dealers: 29%
Education: 7%
Corporate: 5%
Government: 1%
B2C (40% of turnover): broad consumer base

Key Statistics:
900,000 GDPR-compliant customers
274,000 unique paying clients in the last 12 months
1 million monthly visitors on average
600,000 orders annually
Average 1,400–2,000 daily orders; 3,000 on peak days
Average order value: 5,000 CZK (€200)
Return rate: 1.5%

Products & Brands
Sales Mix (2024):
Electronics: 74%
Home Appliances: 14%
Hobby & Garden: 6%
Sport: 6%
Own Brand: Confidential (custom-built PCs, legacy of 30 years)
Exclusive Rights:
MMR Bikes importer (CZ, SK, HU)
INGCO tools and garden products exclusive online seller
Top Vendors (2024): Apple, Samsung, HP, Dell, Lenovo, Asus, LG, Sencor, Makita, Microsoft OEM

Operations & Logistics
Employees: 84
Departments: Sales, Marketing, IT, Product Management, Finance, Service/Assembly, Warehouse, Branches
Key Management:
Chairman
CEO

Logistics:
97% next-day delivery for orders placed before 9pm
3 own branches + 30 partner pickup points
Partnerships with DHL, PPL, ?eská pošta, DPD, Zásilkovna, Gebruder Weiss
Own returns collection service, maintaining a low return rate