The business is a premium, category-leading brand operating in one of the fastest-growing segments of the global wellness market, generating roughly $3.4 million in annual revenue and more than $1.35 million in annual earnings while sustaining margins near 40 percent and delivering over 31 percent year-over-year profit growth. Its strong financial profile is supported by exceptional unit economics, including a 4 to 1 lifetime value to acquisition cost ratio and customer lifetime values averaging $400 to $500, reflecting efficient customer acquisition and durable monetization. A key driving strength factor of the business is its highly predictable revenue model, with approximately half of total sales generated through subscriptions and more than 2,500 active subscribers retained for an average of about 302 days, far exceeding typical industry benchmarks. Revenue is also very well diversified across owned direct-to-consumer channels, wholesale distribution, and marketplace platforms, reducing platform dependency while preserving margin control and customer data ownership. Operationally, the company is remarkably lean and scalable, run remotely by a two-person ownership team working about 20 combined hours per week, with fulfillment fully outsourced and manufacturing supported by established suppliers in multiple regions. This turnkey structure allows for seamless transition to new ownership while leaving significant upside through simple optimization initiatives such as professional ad management, shipping efficiencies, or production improvements. The product lineup is anchored by a flagship line responsible for most of the revenue and strong brand loyalty, complemented by newer offerings experiencing rapid organic growth and clear expansion potential into adjacent wellness categories. The opportunity is further enhanced by substantial untapped growth levers, including a 100,000-subscriber email database that is rarely monetized, underutilized social and influencer channels, and scalable paid advertising opportunities that could be expanded profitably. Supported by transferable intellectual property, proprietary formulations, supplier relationships, and a clean operating history with no legal or regulatory issues, the business represents a rare acquisition opportunity combining immediate cash flow, operational simplicity, and multiple avenues for accelerated growth.

Key Highlights

• Category-Leading Profit Engine: The business delivers approximately $3.4 million in trailing annual revenue and about $1.35 million in seller earnings while sustaining margins near 40 percent and posting more than 31 percent year-over-year profit growth.

• Recurring Revenue Machine: Roughly half of total sales come from subscriptions supported by more than 2,500 active subscribers with average retention of about 302 days, providing highly predictable and durable cash flow.

• Elite Unit Economics: The business operates with a powerful 4 to 1 lifetime value to acquisition cost ratio, customer values of roughly $400 to $500, and acquisition costs between $60 and $150, enabling profitable scaling of paid growth channels.

• Diversified Revenue Base: About 80 percent of revenue comes from owned direct-to-consumer and wholesale channels rather than marketplaces, reducing platform risk while maximizing margins and control of customer data.

• Lean, Turnkey Operations: The business is run remotely by a two-person team working about 20 hours per week with fulfillment fully outsourced, minimal overhead, and a structure designed for seamless transition to new ownership.

• Multiple Built-In Growth Levers: Significant upside exists through underutilized marketing assets including a 100,000-subscriber email list, lightly used social channels, scalable paid advertising, and rapidly growing products that have not yet been fully promoted.