Acquisition Opportunity: Key West Turnkey Boat Club
Business Description
Step into a turnkey, asset-backed business in one of the premier, most desirable boating markets in the United States. Operating as part of a nationally recognized, premier boat club franchise network, this location offers an attractive, predictable recurring membership-based revenue model. Members enjoy unlimited reservation-based boating access across a well-maintained fleet without the high costs, slip scarcity, or maintenance headaches of solo boat ownership.
About the Business
- Years in Operation
- 3
- Employees
- 1 Full-time
- Franchise
- This business is an established franchise
- Facilities & Assets
- Operation includes 4 fully secure, leased marina slips at a premier, full-service marina. Members enjoy upscale amenities including a private pool, ship store, fuel docks, and a popular poolside bar & grill. The lease features a 1-year term with an explicit option to add growth slips as the fleet scales.
Sale includes a diverse 4-vessel fleet with an independent Fair Market Value (FMV) of $237,200 (nearly 80% of asking price):
• 2024 23' SeaHunt 234 Ultra CC (Yamaha F250CA)
• 2026 24' Stingray 232 Sport Deck (Yamaha F200XB)
• 2022 22'Robalo R222 Center Console (Mercury 200XL)
• 2021 23' Sea Pro Bay 228 (Suzuki DF200) - Market Outlook / Competition
- Key West is one of the most highly sought-after boating markets in the United States, driven by a strong resident base, affluent tourism, and year-round boating weather. High slip scarcity and the steep costs of solo boat ownership create a massive organic demand for a member-based alternative.
The business yields a stellar 93.8% annual retention rate and an average member tenure of 5.3 years. There is virtually no direct local competition offering this tier of premium fleet variety and upscale marina lifestyle, giving this club an incredibly defensive market position. - Opportunities for Growth
- This business represents a major growth opportunity with multiple clear pathways to scale:
* Local Optimization: The current Key West asset base and marina infrastructure are positioned to support up to 8–10 boats and 80–100+ members at maturity.
* Premium Tiers: Immediate upside can be unlocked by introducing a high-end "Platinum Service" tier featuring larger, premium brand vessels with pump-out heads to capture discerning residents and travelers.
* Regional Footprint: The seller has initiated positive preliminary discussions with local marinas to expand operations into Marathon (6–8 boats), Islamorada, and Key Largo—establishing a dominant 4-location Florida Keys network.
The business has achieved consistent organic growth over the past 24 months with minimal ad spend, leaving massive runway for targeted local marketing.
Real Estate
- Owned or Leased
- Leased
About the Sale
- Seller Motivation
- Owner selling to focus on expanding existing operations in Southwest Florida.
- Transition Support
- To ensure a flawless transition, the seller will provide comprehensive operational training covering local dock management, vessel maintenance standards, and member concierge check-in/return procedures.
Additionally, because this business operates within a premier, established national franchise network, the buyer will receive extensive corporate onboarding, robust ongoing support, standard operating guidelines, and access to proprietary, streamlined reservation and member management software. No prior marine industry experience is required due to the depth of the franchisor's training infrastructure.
Listing Info
- ID
- 2517126
- Listing Views
- 116
Listing ID: 2517126 The information on this listing has been provided by either the seller or a business broker representing the seller. BizQuest has no interest or stake in the sale of this business and has not verified any of the information and assumes no responsibility for its accuracy, veracity, or completeness. See our full Terms of Use. Learn how to avoid scams.
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