AdTech SaaS Platform | $540K Revenue | Automated Ad Network
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Profitable advertising platform connecting mobile app publishers with performance advertisers through automated ad placement. Operating since July 2024, the business has achieved strong traction: $540K annual revenue, 150-250 active advertisers, 40+ publisher integrations, and 4M+ daily ad requests.
The platform operates on a proven revenue-share model with lean operations, experienced team (stays with sale), and scalable cloud-based infrastructure.
KEY METRICS
Financial:
- Annual Revenue: $540,000
- Monthly Revenue: ~$45,000
- Break-even operations, optimized cost structure
Performance:
- 150-250 active advertisers
- 40+ integrated publishers
- 4M+ daily ad requests
- High CTR: 10-20%+ (above industry average)
- eCPM: $8-12 in target niches
- Competitive pricing: CPC from $0.007
TECHNOLOGY
- Proprietary platform with API and SDK
- 6 RTB/SSP provider integrations (diversified demand)
- Advanced targeting: geo, language, OS, segments
- Automated bidding and optimization
- Fully documented codebase
- Cloud-based, scalable infrastructure
- No physical facilities required
BUSINESS MODEL
Revenue: Usage-based share on ad spend flowing through platform
Operations: Remote team of 3 FT + 2-3 contractors (entire team stays post-sale)
Management: Minimal owner involvement - self-managing team
Markets: Gaming, e-commerce, fintech, web3 advertisers
MARKET & COMPETITION
Operating in programmatic advertising for messaging platform apps - high-growth segment within mobile AdTech. Market growing 15%+ annually.
Competition: Established networks (AdMob, Unity Ads, AppLovin) focus on broader markets. Niche players lack specialized programmatic capabilities.
Advantages: RTB infrastructure, proven performance metrics, two-sided marketplace with network effects, early-stage market position.
GROWTH OPPORTUNITIES
1. Sales Team: Zero current investment. Adding 2-3 sales professionals could 3-5x revenue within 18 months targeting enterprise advertisers.
2. Platform Expansion: Ready for adjacent messaging ecosystems (Line, Kakao, WhatsApp) - doubles addressable market.
3. Optimization: Focus on high-LTV segments and exclusive publisher partnerships.
4. Product Development: Self-serve platform, advanced analytics, enhanced targeting on roadmap.
5. Marketing: 100% organic growth currently. Any marketing investment drives immediate results.
IDEAL BUYER
Perfect for AdTech/MarTech companies, digital agencies, investors with sales expertise, or entrepreneurs with B2B background. Buyer benefits from experienced team staying, proven technology, low management needs, and clear growth roadmap.
TRANSITION
60-90 days support including full documentation, client/partner introductions, technical training. Entire team remains ensuring seamless operations.
ASKING PRICE: $2,000,000
Reflects strategic value of established platform with proven technology and clear scaling path. 3.7x revenue multiple, standard for growth-stage AdTech. For buyer with sales capabilities, realistic path to 20-30% margins and 3-5x revenue growth within 24 months.
Break-even by design with growth focus. Detailed financials and documentation available under NDA.
The platform operates on a proven revenue-share model with lean operations, experienced team (stays with sale), and scalable cloud-based infrastructure.
KEY METRICS
Financial:
- Annual Revenue: $540,000
- Monthly Revenue: ~$45,000
- Break-even operations, optimized cost structure
Performance:
- 150-250 active advertisers
- 40+ integrated publishers
- 4M+ daily ad requests
- High CTR: 10-20%+ (above industry average)
- eCPM: $8-12 in target niches
- Competitive pricing: CPC from $0.007
TECHNOLOGY
- Proprietary platform with API and SDK
- 6 RTB/SSP provider integrations (diversified demand)
- Advanced targeting: geo, language, OS, segments
- Automated bidding and optimization
- Fully documented codebase
- Cloud-based, scalable infrastructure
- No physical facilities required
BUSINESS MODEL
Revenue: Usage-based share on ad spend flowing through platform
Operations: Remote team of 3 FT + 2-3 contractors (entire team stays post-sale)
Management: Minimal owner involvement - self-managing team
Markets: Gaming, e-commerce, fintech, web3 advertisers
MARKET & COMPETITION
Operating in programmatic advertising for messaging platform apps - high-growth segment within mobile AdTech. Market growing 15%+ annually.
Competition: Established networks (AdMob, Unity Ads, AppLovin) focus on broader markets. Niche players lack specialized programmatic capabilities.
Advantages: RTB infrastructure, proven performance metrics, two-sided marketplace with network effects, early-stage market position.
GROWTH OPPORTUNITIES
1. Sales Team: Zero current investment. Adding 2-3 sales professionals could 3-5x revenue within 18 months targeting enterprise advertisers.
2. Platform Expansion: Ready for adjacent messaging ecosystems (Line, Kakao, WhatsApp) - doubles addressable market.
3. Optimization: Focus on high-LTV segments and exclusive publisher partnerships.
4. Product Development: Self-serve platform, advanced analytics, enhanced targeting on roadmap.
5. Marketing: 100% organic growth currently. Any marketing investment drives immediate results.
IDEAL BUYER
Perfect for AdTech/MarTech companies, digital agencies, investors with sales expertise, or entrepreneurs with B2B background. Buyer benefits from experienced team staying, proven technology, low management needs, and clear growth roadmap.
TRANSITION
60-90 days support including full documentation, client/partner introductions, technical training. Entire team remains ensuring seamless operations.
ASKING PRICE: $2,000,000
Reflects strategic value of established platform with proven technology and clear scaling path. 3.7x revenue multiple, standard for growth-stage AdTech. For buyer with sales capabilities, realistic path to 20-30% margins and 3-5x revenue growth within 24 months.
Break-even by design with growth focus. Detailed financials and documentation available under NDA.
About the Business
- Years in Operation
- 1
- Employees
- 6 (4 Full-time, 2 Contractors)
Experienced team of 3 FT employees and contractors stays with sale. Self-managin - Currently Relocatable
- Yes
- Currently Home Based
- Yes
- Facilities & Assets
- Fully cloud-based infrastructure with no physical facilities required. Business operates remotely with distributed team.
Key Assets Include:
- Proprietary advertising platform (web application, API, SDK)
- 6 RTB provider integrations
- Established client base: 150-250 advertisers, 40+ publisher integrations
- Technology stack: documented codebase, automated systems
- Processing infrastructure handling 4M+ daily requests
- Domain, brand, intellectual property
- Client relationships and partnership agreements - Market Outlook / Competition
- Operating in programmatic advertising for messaging platform apps - high-growth mobile AdTech segment.
Market: Programmatic ad industry growing 15%+ annually with strong demand for messaging app monetization solutions.
Competition: Established networks (AdMob, Unity Ads, AppLovin) focus on broader markets. Niche players lack programmatic capabilities.
Differentiation: RTB infrastructure (6 providers), strong unit economics (high CTR, low CPC), two-sided marketplace, early-stage market with significant growth runway. - Opportunities for Growth
- Multiple growth opportunities with minimal investment:
Sales: No current team. 2-3 hires could 3-5x revenue in 18 months targeting enterprise advertisers.
Expansion: Ready for adjacent messaging platforms (Line, Kakao, WhatsApp) - doubles addressable market.
Optimization: Focus on high-LTV segments and exclusive publisher deals.
Product: Self-serve platform and advanced analytics on roadmap.
100% organic growth, zero marketing spend. Any investment drives immediate results. Proven, scalable infrastructure.
About the Sale
- Seller Motivation
- Founder shifting focus to other projects. Business needs dedicated sales infrast
- Transition Support
- Comprehensive transition package included:
- 60-90 days hands-on support and training
- Full documentation of systems, processes, and workflows
- Introduction to key clients, partners, and RTB providers
- Technical platform walkthrough with development team
- Ongoing advisory available (terms negotiable)
- Core team remains to ensure seamless operations - Financing Options
- Cash sale preferred. Open to discussing terms with qualified buyers.
Listing Info
- ID
- 2453274
- Listing Views
- 5
Listing ID: 2453274 The information on this listing has been provided by either the seller or a business broker representing the seller. BizQuest has no interest or stake in the sale of this business and has not verified any of the information and assumes no responsibility for its accuracy, veracity, or completeness. See our full Terms of Use. Learn how to avoid scams.
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