For years, this bakery has been part of the fabric of San Diego. Locals know the name, trust the brand, and actively seek out the products. The demand is there. The reputation is established. What has held the business back is not the market, it is bandwidth.

Customer demand consistently exceeds current production capacity due to limited staffing and hands-on ownership constraints. With the right owner in place, especially someone with baking or kitchen experience, this business is positioned for a meaningful next chapter.

This is not a turnaround. It is a well-loved brand that simply needs the right operator behind it.

This is more than a bakery. It is a name San Diego customers have relied on for a long time. The brand carries real goodwill, repeat customers, and emotional attachment in the community. That kind of trust cannot be manufactured. It has already been earned.

Customers routinely ask for more availability, more production, and more access to the product. Demand has never been the issue.

The bones of the business are in place:
• Established brand and long-standing reputation
• Proven recipes and product demand
• Existing customer base and repeat traffic
• Recognized name in the San Diego market
What comes next is up to the new owner.

This business is intentionally malleable. A buyer with vision can:
• Upgrade systems and production processes
• Improve staffing structure and scheduling
• Expand output to meet existing demand
• Modernize operations while preserving the soul of the brand
It is an excellent starting point for someone who wants to put their own stamp on a business without starting from scratch.

This opportunity is best suited for:
• An owner-operator who wants to be hands-on
• Someone with baking, kitchen, or food production experience
• A buyer who values brand, community, and craft
• An operator who sees opportunity in operational improvement

This is not a semi-absentee opportunity. The business thrives with an engaged owner who is present, involved, and invested in the product and the people.

Financials
2025 Revenue (Jan–Aug): $362,515
2025 SDE (Jan–Aug): $119,503

2024 Revenue: $400,268
2024 SDE: $115,826

2023 Revenue: $401,433
2023 SDE: $92,650

Why This Opportunity Stands Out
• Deep emotional connection with customers
• Long-standing San Diego presence
• Demand exceeds current production capacity
• Clear upside through staffing and process improvements
• Flexible platform for a buyer with vision

For the right owner, this is a rare chance to step into a beloved local brand and guide it into its next phase of growth, while staying true to what made people love it in the first place.