Charming Women’s Boutique in Historic Tourist Downtown
Business Description
Prime Main Street Location • Loyal Customer Base • Growth Potential
This well-established women’s boutique is located in a charming, high-traffic downtown district within a popular lake and tourist community. Operating since 2018, the store has built a loyal local following while also benefiting from consistent destination and seasonal foot traffic.
The boutique offers thoughtfully curated women’s apparel and accessories targeting a mature, style-conscious customer base, filling a unique gap between junior fashion and overly mature retail concepts. Inventory is intentionally limited per style, creating urgency and strong repeat visitation.
The location is a major differentiator — positioned along a historic Main Street that also serves as a primary highway, with excellent visibility, strong walk-by traffic, and ample nearby public parking. The boutique operates within a unique multi-tenant retail building alongside complementary women-owned businesses, allowing each tenant to benefit from shared customer traffic throughout the day.
Operations are streamlined and ideal for an owner-operator, with manageable staffing needs and approximately 20 hours per week of owner involvement. Nearly all revenue is generated in-store, while a professionally built Shopify website is fully integrated and represents a significant growth opportunity through online sales, live selling, and expanded digital marketing.
Additional upside exists through increased event hosting, social engagement, and e-commerce expansion. This is an excellent opportunity to acquire a charming, community-driven retail boutique in a desirable destination market with strong brand loyalty and multiple paths for growth.
The boutique offers thoughtfully curated women’s apparel and accessories targeting a mature, style-conscious customer base, filling a unique gap between junior fashion and overly mature retail concepts. Inventory is intentionally limited per style, creating urgency and strong repeat visitation.
The location is a major differentiator — positioned along a historic Main Street that also serves as a primary highway, with excellent visibility, strong walk-by traffic, and ample nearby public parking. The boutique operates within a unique multi-tenant retail building alongside complementary women-owned businesses, allowing each tenant to benefit from shared customer traffic throughout the day.
Operations are streamlined and ideal for an owner-operator, with manageable staffing needs and approximately 20 hours per week of owner involvement. Nearly all revenue is generated in-store, while a professionally built Shopify website is fully integrated and represents a significant growth opportunity through online sales, live selling, and expanded digital marketing.
Additional upside exists through increased event hosting, social engagement, and e-commerce expansion. This is an excellent opportunity to acquire a charming, community-driven retail boutique in a desirable destination market with strong brand loyalty and multiple paths for growth.
About the Business
- Years in Operation
- 8
- Employees
- 3 Part-time
- Facilities & Assets
- Boutique operates from an attractive downtown storefront in a historic multi-tenant retail building with strong walk-in traffic. Includes approximately 450 sq ft of retail space, shared storage, staff kitchenette, restrooms, and access to a 1,500 sq ft event atrium. Assets include Shopify POS system, website, customer database, email list, social media accounts, fixtures, racks, displays, and in-store equipment.
- Market Outlook / Competition
- Located in a charming lake and tourist community, the downtown draws locals and seasonal visitors from the region, including affluent Chicago-area residents. Main Street sees high daily traffic, and the boutique benefits from adjacent specialty retailers, event traffic, and trail and lake visitors. Direct local competition is limited; nearby boutiques either focus on vintage or older demographics, allowing this boutique to dominate the contemporary women’s apparel niche.
- Opportunities for Growth
- Significant upside exists through expanded online sales, social selling, and reactivating the VIP group. Increased in-store and after-hours events using the included atrium could drive additional revenue. Further opportunities include live selling, TikTok growth, enhanced email marketing, and potential expansion into additional boutique locations or a scalable small-town destination model.
Real Estate
- Owned or Leased
- Leased
- Building Sq. Ft.
- 450
- Rent
- $800.00 per month
About the Sale
- Seller Motivation
- Owner focusing on other business ventures and reallocating time.
- Transition Support
- Seller will provide post-closing training and transition support to ensure a smooth handoff. Training will cover daily operations, inventory ordering, Shopify POS, vendor relationships, merchandising, and in-store processes. Ongoing short-term consulting is available as needed.
- Financing Options
- Negotiable Based on Offer
Listing Info
- ID
- 2462666
- Listing Views
- 53
Listing ID: 2462666 The information on this listing has been provided by either the seller or a business broker representing the seller. BizQuest has no interest or stake in the sale of this business and has not verified any of the information and assumes no responsibility for its accuracy, veracity, or completeness. See our full Terms of Use. Learn how to avoid scams.
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