This is an established ecommerce brand serving passionate niche communities with handcrafted specialty drinkware. The business previously scaled to over $2M in annual revenue and is currently operated in maintenance mode, generating approximately $300K per year with minimal time required.

The brand has over 10,000 combined Amazon and DTC reviews averaging 4.5 stars, long-standing international supplier relationships, and a loyal customer base that has spent more than $7M since acquisition. Revenue is split roughly evenly between Shopify and Amazon, supported by historically strong unit economics across channels.

This is a distressed asset sale, with the business offered at a price significantly below hard asset value—approximately $40,000 for over $70,000 in sellable inventory alone. Day-to-day operations are handled by virtual assistants, and substantial upside exists through reactivating paid media, leveraging an email list of over 100K subscribers, expanding creator partnerships, and pursuing additional distribution channels.


Key Benefits:

Category-Leading Brand: The brand has over $7M in lifetime sales, with more than 10,000 Amazon reviews (4.5-star average) and thousands of 5-star DTC reviews.

Inventory at a Deep Discount: The $40K purchase price includes sellable inventory that is more than $70K at cost.

Proven Ability to Scale: Over $2M in peak annual revenue with historically profitable paid media (2x ROAS and ~20% TACOS) shows significant opportunity to scale.

Strong Product Differentiation: The business offers both products and services, including handcrafted horn drinkware with lifetime guarantees, engraving, and legal mead sales.

Lean, Low-Time Operation: The business only requires about one hour per week of owner involvement, with trained VAs handling customer service and managing Amazon.

Significant Owned Traffic & Data Assets: Assets include an email list of over 100K, 30K Instagram followers, 10K Facebook followers, and reusable ad creatives.

Multiple Near-Term Growth Levers: Growth opportunities include PPC reactivation, Amazon Best Sellers Rank recovery, email monetization, working with influencers, and wholesale expansion.