eCommerce Product, Marketing to Moms
Tuckright Blanket Suspenders® Keep Kids Covered & Bed Easy to Make
Easily Targeted mass market. High margins. Consumer product to market through social media to mothers of all children ages 4 to 13. Young mothers love social media.
All You Need to Run this Virtual Business from Home is:
Internet Connection, Computer, Cell Phone and Interest in social media marketing.
No training required.
Never any need to handle the product.
Your only Time Required is Social Media Activity, Monitoring Inventory Level & Reordering.
Ideal business for a person who wants a virtual business.
The ground work has all been done. I'm selling it for development cost only.
Reason for Selling:
I am a manufacturing oriented person who developed the product and, at 74, is too old to comprehend how to sell via social media.
There are approximately 4.2 million children born in the USA annually. The target market is children ages 4 to 13 years old, which is a 10 year span. Therefore, 4.2 million times 10 years = about 42 million children in the US domestic targeted market. This is an untapped market for this functional utility item. Winter months are the prime cold weather months for “Keeping Kids Covered.” Summer air condition months require them to be covered too, but are also months well suited for emphasis on ” Keeping the Bed Made” capability of this offering.
The environment is ideal for this product offering today with the recurrent emphasis on an individual’s sleep. The TV commercials are full of ads for all types of mattresses, pillows and sheets. Further, there are many articles written about the effects of LED light on sleep patterns, the impact of technology on sleep; be it the WiFi affect or the amount of time in front of a computer screen. People of all ages are experiencing sleep deprivation and are seeking solutions for the problem. Keeping children covered at night while they sleep is one of these universal concerns and Tuckright Blanket Suspenders® is the solution that satisfies this basic human need. Working young mothers are looking for ways to make their lives easier.
Tuckright Blanket Suspenders® have a JUMBO sized clip to grasp the bed covers securely. Tuckright Blanket Suspenders® also utilize a 2 inch wide loop of elastic. This wide loop enables the GIANT clip to initially slide with body movement and then s-t-r-e-t-c-h for appropriate looseness of the bed covers while still keeping the kids covered. The double length, 5.5 inch loop of elastic, which is knitted, not woven, provides the correct amount of tautness to control the bed covers and still be comfy for the children. It has ideal expansion and retraction characteristics to reposition the bed covers, given the differing weight of blankets on each child’s bed. This allows the bed covers to seem to float in place. Tuckright Blanket Suspenders® have been engineered for the child’s sleeping comfort.
This is a solution to an age old problem that is elegant in its simplicity. Extensive analysis regarding how to keep kids covered while they sleep was done with more complex products, flexible material stretching tests, and actual field tests with children. The best results came from the simplest approach.
About the Business
Contact the Seller
- Year Established:
- Home Based:
Selling a business opportunity for $35,500 that includes:
$20,000 of new product inventory at cost,
Intellectual property of 2 Registered Trade Marks®,
8 page hosted WordPress Website that includes order processing,
4 narrated videos and
1 animation for advertising and website,
and all product photography.
There are no liabilities.
Product supply chain includes established raw material component suppliers, contract manufacturer for product assembly, packing materials and fulfillment center for order packaging and shippin
Competition: Elastic Bands that hold Fitted Sheet Corners are made for thin sheets only. Those tiny clips, with the short, narrow elastic work well for holding sheet corners under the mattress in a stationary position. But, they are not designed for retention of the uncontrolled blanket movement while a child is turning over or other movements during sleep. The tiny clip is not fabricated for tightly holding thicker material like a blanket. The narrow elastic is short, and therefore has limited stretch, creating a locked in feeling for your child.
Growth & Expansion:
Explanation of Payment:
This is a simple transaction. $35,500 buys all the inventory assets, intellectual property, website, photography and documentation. The gross margin from the sale of existing inventory being purchased will provide an ROI in excess of 100%. This is a nice opportunity for someone to easily launch into a simple business if you understand social media.
About the Sale
- Reason For Selling:
At age 74, I've found I'm too old to comprehend how to sell via social media.
Seller will provide instruction on purchasing and inventory management and make introductions to all suppliers. All aspects of the business will be reviewed and covered in detail in order to provide a smooth transition for the buyer. Otherwise, little formal training is necessary. Seller wants buyer to feel comfortable with the conversion to their ownership.
- Ad Detail Views:
Product Document (287 KB)