An iconic brand serving a mouthwatering classic American menu of signature entrees, burgers, sandwiches and hand-crafted, specialty ice cream for over 90 years. Plus, a recently launched menu with a dozen great new items from burgers to melts to pastas to salads along with new ice cream flavors.

This full-service restaurant features a family-friendly layout with its ice cream counter and spacious dining room, plus convenient drive-thru. Serving breakfast, lunch, dinner and dessert. Dine-in, takeout, pickup and 3rd party delivery. Online ordering also available. In addition to catering, make-your-own sundae kits and family meals. And a new loyalty program.

Also, Friendly’s recently updated their POS system to Revel which has a lot more capabilities such as cloud based, digital, tablets for servers and more.

Friendly’s overall has been built around families and founded upon ice cream. A franchise dedicated to quality in all that they do. Every meal is freshly made offering delicious new dishes and classic comfort foods that can only be found at Friendly's. And to top it all off, they end every delicious meal with incredible homemade ice cream in unlimited shapes, sizes and flavors.

Their vision and mission is "to be the leading casual restaurant/ice cream shoppe and premium retail ice cream brand...known for operations excellence, great food, famous ice cream shoppe desserts, sparkling clean facilities, prompt friendly service and dedicated people...resulting in outstanding customer loyalty and consistent profitable growth.

And since the arrival of new ownership in Jan 2021 by BRIX Holdings LLC, a multi-brand restaurant management/franchising company, the brand has overall posted positive same store sales. Plus, digital mix is up. Also, the ad fee has been reduced to 2.5% to help franchisees combat increasing COGs.

Prime retail space in freestanding building with drive-thru in an out lot of Rehoboth Mall, a busy well-known outdoor shopping center anchored by Walmart, Micheals, West Marine, Grocery Outlet and Harbor Freight along with Everyone Fitness, Nick’s Mini Golf, Popeyes, Wendy’s and Subway creating a powerful daily draw!

Perfectly situated on busy Coastal Hwy, Delaware’s premier resort-town corridor connecting Rehoboth Beach, Lewes and Dewey Beach. A primary north-south artery along the Delaware coast, capturing local, visitor and tourist traffic with over 40,000 vehicles per day in peak season. Its ideal placement on US-1 ensures outstanding visibility, easy access and exposure to local residents supporting dining demand year-round as well as millions of vehicles traveling to the Delaware Beaches every year!

Ideally positioned just minutes from Downtown Rehoboth Beach, Rehoboth Avenue and Tanger Outlets. And surrounded by major national grocery stores, retailers, hotels and restaurants. Plus, adjacent to residential growth areas and mixed-use commercial development along the Coastal Highway corridor.

Strategically located on one of Delaware’s busiest commercial roads in a top-tier resort market. This Friendly’s serves both year-round residents and the large influx of tourists and vacation homeowners visiting the area!

Feel free to stop by the location as a customer 1st. This is a HIGHLY confidential listing, please DO NOT talk to any of the owners, employees or patrons. If interested, complete the short Contact Form or call the EatZ Broker on the right for more information. Showings by appointment only outside of business hours.

Listed By Nicole Rayborn at EatZ & Associates