ESTABLISHED REGIONAL SPECIALTY PUBLICATION & ADVERTISING BUSINESS

Business Overview
Long-established regional publication and advertising business serving a dedicated enthusiast community throughout Western New York and surrounding markets. The business produces a monthly publication featuring locally relevant articles, community stories, area businesses, events, and lifestyle content.

The publication reaches its audience through multiple channels, including complimentary distribution at advertiser locations, paid subscriptions, and an established online presence. The business has operated since 2004 and has developed recognizable branding, a loyal readership, and longstanding advertiser relationships.

Established production processes and outside service providers support content development, graphic design, printing, distribution, and website management. The current operating structure provides a new owner with an established platform that can be maintained or expanded based on the buyer’s background and objectives.

This opportunity is well suited for a sales-oriented owner-operator with an interest in publishing, marketing, community engagement, content creation, or local advertising.
Key Benefits
Established regional publication with more than 20 years of operating history.

Published monthly, providing year-round visibility for advertisers.
Approximately $180,000 in annual sales and $58,000 in Seller’s Discretionary Earnings, subject to buyer verification.
Database containing more than 1,000 previous advertisers and more than 450 previous subscribers.
Multiple distribution channels, including advertiser locations, subscriptions, and online availability.
Established relationships with advertisers, contributors, production resources, and service providers.
Revenue generated primarily through advertising and subscriptions.
Recognizable regional brand with an extensive archive of previously published content.
Established operating procedures and templates support an orderly ownership transition.
Serious inquiries only. NDA required for additional details.