Business Concept: This unique Wine Bar and Bistro is based on a European Osteria. It is a charming spot with European-inspired and cheese-focused small plates, flatbreads, salads, sandwiches, beers on tap, and a large wine list featuring European and California wines. In addition, there is a retail area that sells gourmet cheeses and a small selection of gourmet groceries that complement the cheese experience. Guests can enjoy a glass of wine and cheese plate in-house and then purchase cheese and charcuterie to take home. The business is located in Bixby Knolls, an upscale and walkable shopping district in the heart of Long Beach... The location boasts indoor tables, a bar for wine and beer, and a cozy outdoor patio, providing the perfect setting to enjoy a glass of wine and gourmet sandwich in the beautiful So Cal weather.
Target Market: The business caters to a wide range of customers, including residents, tourists, and professionals looking for a casual yet elevated experience. Whether they are after a glass of wine, dinner or simply a relaxing spot to hang out with friends, this charming spot has it all.
Key Features:
• Low Rent: Situated in a prime Long Beach location with affordable rent, ensuring low operating costs and maximizing profitability.
• Location: The Bixby Knolls area of Long Beach, is a walkable and very popular shopping and dining corridor with a monthly street fair that brings a huge influx of locals and visitors to the area every month. The Bixby Knolls Business Association also hosts multiple annual events, like Santa Con, making this area one of the best places to own a business in Long Beach. The location is on the prettiest stretch of Atlantic Avenue guaranteeing plenty of new and repeat business.
• Outdoor Patio: The cozy patio offers an inviting outdoor space where customers can enjoy their food and drinks in the pleasant Long Beach weather.
• Curated Beverage Selection: The beverage menu offers a well-thought-out mix of wines from California and Europe along with popular drinks like Aperol Spritz , Hard Cider and Hard Kombucha.. The business also has a beer and wine tap system. This allows you to offer a large selection of beer and wine on tap which saves the business owner money and is far more sustainable and affordable than bottles (although we offer wine by the glass or bottle).
• Quality food: In addition to wine and beer, the menu features an assortment of small plates such as ”create your own cheese” and charcuterie boards, Italian style flatbreads gourmet sandwiches, and salads that complement the beverage offerings.
• Casual, Welcoming Atmosphere: The business creates a relaxed, friendly space with comfortable indoor and outdoor seating, where customers can enjoy their drinks, engage in conversations, and unwind.
Location & Community Impact: This business is located in a lively Long Beach neighborhood, drawing from both the local community and tourists who frequent the area for dining and entertainment. The location benefits from low rent, ensuring financial sustainability while maintaining high foot traffic and visibility. With a focus on quality, local sourcing, and community engagement, this wine bar/bistro is a popular, and extremely highly reviewed (all 5 star reviews on Yelp), destination for both locals and visitors.

Financial Projections: With low rent and a diverse range of food, beverage, and retail offerings, This Wine Bar/Bistro is well-positioned for profitability. Expanded hours would also increase profitability.
The establishment’s outdoor patio adds additional seating capacity, increasing sales potential. Events such as wine and cheese pairing nights and local collaborations will provide further revenue opportunities.
The location has a large cold kitchen with all the necessary small appliances to create the current, and future menu items, as well as a 3-compartment sink, new worktop refrigerator, stainless steel worktables, and a very large walk-in fridge.