This is a unique opportunity to acquire an established Virtual Reality (VR) entertainment venue in the Austin metro area. The business combines the proven cash flow of a VR arcade and escape room with the future potential of a game development studio, making it attractive for entrepreneurs, investors, or strategic buyers.

The venue has operated for more than four years and is a popular destination for groups, families, corporate events, and private parties. In 2024, the business generated $226,000 in revenue, proving strong demand for immersive entertainment. 2025 is projected at $165,000 due to reduced owner involvement, but systems, staff, and customer base are in place to restore revenues under closer supervision or with a manager. This provides a clear path to rebound and growth.

The business is fully equipped with 23 VR headsets, gaming PCs, servers, networking equipment, furnishings, décor, signage, and immersive lighting and sound. Furniture, fixtures, and equipment (FF&E) are valued at about $75,000, giving buyers confidence that a large part of the asking price is backed by tangible assets.

The business has also invested in automation and custom systems. A proprietary check-in and waiver system with automated queue management reduces staff overhead and improves customer experience. Booking software is integrated with payments, and automated marketing tools are in place to capture and re-engage customers. These systems reduce daily challenges and make operations easier for a new owner.

Staffing is in place, and employees are trained to handle customers, bookings, and VR operations. The seller will provide full training on front-end and back-end systems for a smooth transition.

Growth potential is significant. The business serves families, friends, and corporate groups, with demand for unique entertainment in Austin continuing to grow. Revenues can rebound quickly with stronger supervision or a manager. Expansion opportunities include more corporate sales, stronger marketing, and new games to increase repeat visits.

A major upside is the in-house game development studio. A proprietary VR escape room game is nearing completion and could be launched in-house and licensed to other venues, creating a new revenue stream beyond arcade operations. This positions the buyer not just as an owner of a venue, but as the owner of a VR studio with scalable licensing potential.

The facility is in Round Rock, TX, just north of Austin, in a flexible leased space that supports VR bays, escape rooms, and group events. With Austin’s reputation as a tech and entertainment hub, the location provides a strong foundation for long-term success.

This is a turnkey business with proven revenues, valuable assets, trained staff, automated systems, and clear paths to growth. Whether you seek a profitable local business, a strategic expansion into VR, or an investment with future licensing upside, this opportunity delivers.

The owner is pursuing another investment opportunity and a full-time career outside the business, limiting on-site time. This creates an excellent opportunity for a new buyer to step in, bring focus, and unlock the full potential of both the venue and game studio.