Here is a three-brand ecommerce portfolio operating across Amazon, Shopify, and B2B channels in North America and Europe. These brands were acquired by an aggregator and have streamlined operations.

Much of the expenses below COGS are platform-independent and would be redundant for a buyer with existing multi-brand infrastructure.

On a continuing-operations basis, the underlying trend is three straight years of expansion. Contribution Profit 3 (CM3), a standard SDE proxy for a platform buyer, grew from $134,159 to $304,517 to $470,815 over the 12 months ending June 2024, 2025, and 2026, more than tripling (3.5x) and up ~55% in the most recent year alone.

Platform costs over the same stretch fell from $649,921 to $426,278, a 34% reduction, and reported EBITDA crossed into positive territory for the first time. Reported revenue across the full group (including the three discontinued brands) declined over this period; that decline is due to the discontinued brands being phased out.

Roughly 80% of the remaining gap between CM3 and EBITDA is attributable to the contractor team running growth, operations, and finance.

This is a cost that a standalone financial buyer has to replicate in full. A buyer that already operates a multi-brand platform doesn't replicate it: these three brands plug into an existing infrastructure, and what is acquired is closer to contribution margin than to reported EBITDA (less the marginal cost it takes on for brand-specific account management, supply chain, and customer service).

Growth opportunities for a new owner sit largely in channels the current team has identified but not built out: new SKUs across all three brands, wholesale distribution, and international expansion into EU markets not yet entered.

This portfolio is best suited to a buyer who already runs comparable ecommerce or Amazon FBA infrastructure.  


Key Benefits:

Platform-Independent Economics: Most platform costs are redundant for a buyer with existing multi-brand infrastructure.

Profitability Turnaround: TTM EBITDA turned positive at $44,537, up from a $176,329 loss the prior year.

Growing Recurring Revenue: About 1,929 active Subscribe & Save subscriptions across four marketplaces (up 26% year over year) generate roughly $234K annually.

Patent-Protected Products: Design patents cover some of the best-selling product families.

Transferable Operations Infrastructure: About 70 documented SOPs and a proprietary BigQuery warehouse have reduced founder dependence.

Contribution Profit Tripling: CM3 grew from $134K to $471K over three years, up ~55% last year alone.