Highly profitable specialist PR and social agency ~ Greater New York
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Near-100% retainer income, gross margins > 74%, long-tenured clients
NEAR-100% RETAINER INCOME • GROSS MARGINS ABOVE 74% • LONG-TENURED CLIENTS
A profitable, recurring-revenue PR and social agency in a niche it has led for well over a decade. Near-100% retainer income, gross margins above 74%, long-tenured clients, and a senior team ready to carry it forward. About an hour from New York.
THE OPPORTUNITY
An established specialist PR and social media agency is available for acquisition. Over many years it has built a defensible position serving brands in the home design sector, the kind of work that becomes long, sticky retainer relationships rather than one-off projects. The founder is ready to plan a transition, and the senior leader who runs the business day to day is open to staying on, so the engine that makes it work does not walk out with the deal.
BY THE NUMBERS (FY25, USD)
- Revenue approaching $1.8M, stable year on year
- Gross margin consistently above 74%
- Adjusted EBITDA around $0.5M, roughly a 28% margin
- Owner earnings (SDE) in the mid-$500K range
- Close to 100% recurring retainer revenue
- 11 retainer clients, average tenure over 14 years
- No single client above 15% of revenue
WHAT MAKES IT RARE
- RECURRING BY DESIGN. Income is almost entirely retainer-based, not project-led, so revenue is predictable and easy to forecast.
- GENUINELY STICKY CLIENTS. Relationships measured in decades, with low concentration and no dominant account.
- A NICHE IT LEADS. Deep specialism in a defined sector, with a reputation and referral network that is hard to replicate.
- BUILT TO HAND OVER. A capable senior leader runs the day to day and is willing to stay, giving a buyer continuity from day one.
- PROFITABLE AND CLEAN. High margins, a simple cost base, and well-kept books.
WHO THIS SUITS
- An experienced agency leader or operator ready to step into ownership
- A search fund or independent investor seeking a profitable, cash-generative business, suitable for SBA 7(a) financing
- An established agency wanting a high-margin, recurring-revenue bolt-on and a new sector capability
DEAL AND TRANSITION
The owner is open to a structure that works for the right buyer and is committed to a proper handover. The business also suits SBA 7(a) financing. Full financials, client profile and deal terms are available under NDA.
A profitable, recurring-revenue PR and social agency in a niche it has led for well over a decade. Near-100% retainer income, gross margins above 74%, long-tenured clients, and a senior team ready to carry it forward. About an hour from New York.
THE OPPORTUNITY
An established specialist PR and social media agency is available for acquisition. Over many years it has built a defensible position serving brands in the home design sector, the kind of work that becomes long, sticky retainer relationships rather than one-off projects. The founder is ready to plan a transition, and the senior leader who runs the business day to day is open to staying on, so the engine that makes it work does not walk out with the deal.
BY THE NUMBERS (FY25, USD)
- Revenue approaching $1.8M, stable year on year
- Gross margin consistently above 74%
- Adjusted EBITDA around $0.5M, roughly a 28% margin
- Owner earnings (SDE) in the mid-$500K range
- Close to 100% recurring retainer revenue
- 11 retainer clients, average tenure over 14 years
- No single client above 15% of revenue
WHAT MAKES IT RARE
- RECURRING BY DESIGN. Income is almost entirely retainer-based, not project-led, so revenue is predictable and easy to forecast.
- GENUINELY STICKY CLIENTS. Relationships measured in decades, with low concentration and no dominant account.
- A NICHE IT LEADS. Deep specialism in a defined sector, with a reputation and referral network that is hard to replicate.
- BUILT TO HAND OVER. A capable senior leader runs the day to day and is willing to stay, giving a buyer continuity from day one.
- PROFITABLE AND CLEAN. High margins, a simple cost base, and well-kept books.
WHO THIS SUITS
- An experienced agency leader or operator ready to step into ownership
- A search fund or independent investor seeking a profitable, cash-generative business, suitable for SBA 7(a) financing
- An established agency wanting a high-margin, recurring-revenue bolt-on and a new sector capability
DEAL AND TRANSITION
The owner is open to a structure that works for the right buyer and is committed to a proper handover. The business also suits SBA 7(a) financing. Full financials, client profile and deal terms are available under NDA.
About the Business
- Years in Operation
- 19
- Market Outlook / Competition
- The agency operates in a defined specialist niche within the US consumer PR market. The category is supported by durable end-customer demand, long purchase cycles, and an established trade media ecosystem the agency has long-standing relationships with. Competition in the niche tends to come from generalist consumer PR firms with weaker sector knowledge, or from in-house teams that lack the trade media network. The agency's reputation, decade-plus client tenure, and proprietary contact network create significant switching cost for clients and a high barrier to entry for new competitors. Demand for specialist representation in the segment has remained stable through recent market cycles. Further detail on the sector and competitive positioning is available under NDA.
Real Estate
- Owned or Leased
- Leased
About the Sale
- Seller Motivation
- Founder planning succession after nearly two decades. Senior team in place.
- Transition Support
- The owner is committed to a structured transition that gives a buyer time to learn the business and inherit client relationships intact. The senior leader who runs day-to-day operations is open to staying on past close, providing direct continuity of delivery and account oversight. A standard handover includes a defined post-close support period covering client introductions, internal processes, vendor relationships, sector contacts, and ongoing strategic input as required. Specific terms can be discussed under NDA.
Listing Info
- ID
- 2521289
- Listing Views
Listing ID: 2521289 The information on this listing has been provided by either the seller or a business broker representing the seller. BizQuest has no interest or stake in the sale of this business and has not verified any of the information and assumes no responsibility for its accuracy, veracity, or completeness. See our full Terms of Use. Learn how to avoid scams.
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