Home-Based Natural Skincare & Cosmetics Brand with Growth Potential
Business Description
This is a well-established, boutique natural skincare and cosmetics brand offering a rare opportunity for acquisition. With nearly two decades of trusted presence in the clean beauty market, this turnkey business delivers premium, small-batch products rooted in science, herbal tradition, and ethical sourcing.
The brand is known for its sophisticated line of facial care, body products, mineral makeup, shampoos, conditioners, essential oils, and holistic wellness solutions. Each formula is developed in-house, using carefully selected botanicals, active ingredients, and aromatherapeutic elements. This has built a loyal customer base that values quality, transparency, and performance — a key differentiator in an industry saturated with mass-market offerings.
This opportunity includes an expansive product catalog, proprietary formulations, raw ingredients, finished goods inventory, full e-commerce platform, intellectual property, and operational tools needed to continue seamless day-to-day management. The business is easily operated by a single owner and can be run from anywhere with minimal overhead, thanks to a streamlined fulfillment process and efficient workflows.
Included in the sale:
All proprietary skincare and cosmetic formulas
Inventory of finished goods and raw materials
Packaging supplies and labeling tools
Fully functional e-commerce website (Shopify-based)
Brand name, logo, and digital assets
Customer database and email marketing list
Standard operating procedures and supplier contacts
Shipping materials and fulfillment equipment
The current owner will provide thorough training and transition support, ensuring a smooth handoff to the new owner. From order processing and vendor relationships to product education and marketing strategies, every aspect of the business will be transferred with clarity and care.
Market & Competition:
The clean beauty industry continues to expand rapidly, driven by consumer demand for natural, non-toxic products. This sits in a strong position within this evolving landscape, competing alongside other boutique skincare lines and standing apart with its long-standing reputation, transparency, and personalized customer relationships. While major brands continue to pivot toward “green” product lines, discerning consumers are increasingly seeking out trusted, founder-led companies with authentic missions — a niche this business excels in.
Growth & Expansion Potential:
While the business has been profitable and sustainable under the current owner with minimal marketing, a new buyer can unlock substantial growth through digital advertising, SEO, social media campaigns, and influencer collaborations. Additional expansion opportunities include:
Amazon or Etsy marketplace integration
Subscription boxes or recurring orders
Spa and boutique wholesale accounts
Retail partnerships with clean beauty stores
Private label or white-label offerings
New product launches using existing formulas and supplier relationships
A buyer with a background in digital marketing, health and wellness, e-commerce, or beauty will find this to be an exciting opportunity to scale a mission-driven brand with strong foundations and a loyal clientele.
Whether you're a solo entrepreneur, investor, or existing brand looking to expand your product line, this business offers a high-integrity platform with deep roots in the natural wellness space. It’s rare to find a clean beauty business with such strong brand equity, developed formulas, and operational simplicity — ready for immediate operation and future expansion.
Potential to acquire 90% equity for a lesser price.
The brand is known for its sophisticated line of facial care, body products, mineral makeup, shampoos, conditioners, essential oils, and holistic wellness solutions. Each formula is developed in-house, using carefully selected botanicals, active ingredients, and aromatherapeutic elements. This has built a loyal customer base that values quality, transparency, and performance — a key differentiator in an industry saturated with mass-market offerings.
This opportunity includes an expansive product catalog, proprietary formulations, raw ingredients, finished goods inventory, full e-commerce platform, intellectual property, and operational tools needed to continue seamless day-to-day management. The business is easily operated by a single owner and can be run from anywhere with minimal overhead, thanks to a streamlined fulfillment process and efficient workflows.
Included in the sale:
All proprietary skincare and cosmetic formulas
Inventory of finished goods and raw materials
Packaging supplies and labeling tools
Fully functional e-commerce website (Shopify-based)
Brand name, logo, and digital assets
Customer database and email marketing list
Standard operating procedures and supplier contacts
Shipping materials and fulfillment equipment
The current owner will provide thorough training and transition support, ensuring a smooth handoff to the new owner. From order processing and vendor relationships to product education and marketing strategies, every aspect of the business will be transferred with clarity and care.
Market & Competition:
The clean beauty industry continues to expand rapidly, driven by consumer demand for natural, non-toxic products. This sits in a strong position within this evolving landscape, competing alongside other boutique skincare lines and standing apart with its long-standing reputation, transparency, and personalized customer relationships. While major brands continue to pivot toward “green” product lines, discerning consumers are increasingly seeking out trusted, founder-led companies with authentic missions — a niche this business excels in.
Growth & Expansion Potential:
While the business has been profitable and sustainable under the current owner with minimal marketing, a new buyer can unlock substantial growth through digital advertising, SEO, social media campaigns, and influencer collaborations. Additional expansion opportunities include:
Amazon or Etsy marketplace integration
Subscription boxes or recurring orders
Spa and boutique wholesale accounts
Retail partnerships with clean beauty stores
Private label or white-label offerings
New product launches using existing formulas and supplier relationships
A buyer with a background in digital marketing, health and wellness, e-commerce, or beauty will find this to be an exciting opportunity to scale a mission-driven brand with strong foundations and a loyal clientele.
Whether you're a solo entrepreneur, investor, or existing brand looking to expand your product line, this business offers a high-integrity platform with deep roots in the natural wellness space. It’s rare to find a clean beauty business with such strong brand equity, developed formulas, and operational simplicity — ready for immediate operation and future expansion.
Potential to acquire 90% equity for a lesser price.
About the Business
- Years in Operation
- 23
- Number of Employees
- 1
- Currently Relocatable
- Yes
- Currently Home Based
- Yes
- Facilities & Assets
- Included in the sale are all proprietary skincare and cosmetic formulas, a full line of natural products including creams, serums, shampoos, and makeup, as well as packaging inventory, raw materials, labeling supplies, and shipping tools. Also included is the e-commerce website, brand assets, customer list, and operational know-how. This turnkey operation is ready for continued success or strategic expansion under new ownership.
- Market Outlook / Competition
- The skincare and natural cosmetics market is booming, driven by rising demand for clean, ethically sourced ingredients and transparency. Your brand sits in a competitive but growing niche alongside other independent skincare labels, as well as larger incumbents expanding into “green” lines. Consumers actively seek boutique brands known for authenticity and efficacy. With strong branding and proven products, this business is well-positioned to compete, gain market share, and benefit from ongoing trends toward health-conscious personal care.
- Opportunities for Growth
- There is significant room for growth through expanded marketing, influencer partnerships, SEO optimization, and social media engagement. Adding wholesale or spa/retail distribution channels can drive volume. Private labeling, Amazon or Etsy expansion, and subscription boxes offer additional revenue streams. With loyal customers and proven formulas, a new owner can scale this brand nationally or globally with the right strategy.
About the Sale
- Seller Motivation
- Life Transition
- Transition Support
- Full training and transition support provided, including product knowledge, fulfillment, suppliers, and operations. The business is streamlined and easily run by one owner with low overhead and flexible hours. Ideal for entrepreneurs or brand expansions, this is a manageable, turnkey opportunity with proven systems and loyal customers in place.
Listing Info
- ID
- 2397554
- Listing Views
- 198
Listing ID: 2397554 The information on this listing has been provided by either the seller or a business broker representing the seller. BizQuest has no interest or stake in the sale of this business and has not verified any of the information and assumes no responsibility for its accuracy, veracity, or completeness. See our full Terms of Use. Learn how to avoid scams.