Iconic Hershey’s Ice Cream Business Prime Fells Point Location

Asking Price$115,000

Cash Flow
Not Disclosed

EBITDANot Disclosed

Gross RevenueNot Disclosed

InventoryNot Disclosed

FF&ENot Disclosed

Real EstateNot Disclosed

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Iconic Hershey’s Ice Cream Business Prime Fells Point Location


Asking Price$115,000

Cash Flow
Not Disclosed

EBITDANot Disclosed

Gross RevenueNot Disclosed

InventoryNot Disclosed

FF&ENot Disclosed

Real EstateNot Disclosed

Business Description
Located in the heart of historic Fells Point, just approximately 100 yards from the waterfront, this Hershey’s Ice Cream business offers a truly unique opportunity to acquire an established retail concept in one of Baltimore’s most iconic and sought-after neighborhoods.Fells Point is renowned for its historic maritime character, cobblestone streets, waterfront views, charming architecture, restaurants, bars, boutiques, entertainment, and vibrant pedestrian activity. The neighborhood attracts a diverse combination of local residents, professionals, families, tourists, and visitors throughout the year, creating an exceptional environment for a high-appeal, impulse-driven dessert concept.
Since opening in spring 2025, the business quickly established itself as a local destination, generating more than 400 five-star reviews during its first summer. That level of customer response in such a short period demonstrates the strength of the concept, the appeal of the location, and the opportunity to continue building on an already established reputation.
Investment Highlights
• Approximately 100 yards from the Fells Point waterfront.
• Recognized Hershey’s Ice Cream brand with broad consumer familiarity.
• More than 400 five-star reviews during the first summer, as represented by seller.
• Destination-oriented location benefiting from residents, tourism, dining, nightlife and pedestrian activity.
• Monthly rent of $2,140 and reported monthly BGE expense of approximately $550.
• Simple retail operating model with four family members and two hourly employees reported in the current staffingstructure.
• Potential growth avenues include catering, events, delivery, partnerships, seasonal promotions and social mediamarketing.


 Business Description
An Immediate Local Favorite
Ice cream is a universally recognizable and highly approachable product with broad demographic appeal. From young children and families to teenagers, couples, tourists, and longtime Baltimore residents, the customer base spans virtually every generation. The familiarity and national recognition of the Hershey’s brand further enhances the business's appeal and provides immediate consumer recognition that would be difficult for an independent concept to replicate.

The Hershey’s Advantage
Ownership of a qualifying Hershey’s brick-and-mortar retail location provides access to one of America's most recognizable confectionery brands and a product line with generations of consumer familiarity.

Subject to the terms and conditions of the applicable Hershey’s agreement, the buyer may also benefit from territory protections and restrictions on competing Hershey’s retail operators, creating an added competitive advantage that is uncommon among independent dessert businesses. This brand relationship provides many of the advantages associated with a franchise-style concept while allowing an owner-operator to operate an established local business.

A Location That Is Difficult to Replicate
The true value of this opportunity is the combination of brand, location, customer demand, and destination traffic. Owning a business within such close proximity to the Fells Point waterfront is exceptionally difficult to replicate. Prime commercial locations in established waterfront districts are limited, and opportunities to acquire an operating business in one of these locations are even rarer.

Fells Point benefits from strong weekend activity, seasonal tourism, nightlife, dining, entertainment, and pedestrian traffic. The neighborhood's destination appeal creates an environment where customers are already out enjoying themselves—making an ice cream purchase a natural addition to the experience.
About the Business
Facilities & Assets

Located in the heart of Baltimore’s historic Fells Point, this exceptional Hershey’s Ice Cream location combines timeless architectural character with polished, contemporary branding.

The classic Queen Anne/Victorian-style storefront features beautiful crown molding, historic architectural details, and an original pub mirror that adds warmth and authenticity to the space. The interior strikes a carefully balanced aesthetic—vintage charm seamlessly blended with modern presentation—creating an inviting environment that complements the iconic Hershey’s brand.

Market Outlook / Competition
None.

The storefront is professionally branded inside and out in the recognizable Hershey’s color palette, creating a strong visual presence within one of Baltimore’s most recognizable and pedestrian-friendly neighborhoods. Importantly, the design and exterior branding were approved by the local historic preservation board, allowing the business to maintain the character and architectural integrity of the historic district while presenting a polished, highly recognizable retail concept.

This is more than an ice cream shop—it is a turnkey destination with character, brand recognition, and a storefront that is difficult to replicate. The combination of an established national brand, distinctive historic architecture, and a coveted Fells Point location creates an attractive platform for an owner-operator, investor, or entrepreneur looking to build upon an already recognizable concept.

Opportunities with this level of location, character, and presentation rarely become available.
Opportunities for Growth
Growth & Expansion Opportunities
The business offers several opportunities for a new owner to expand beyond traditional seasonal ice cream sales. A particularly compelling opportunity is to introduce a complementary coffee, espresso and doughnut program, creating a year-round dessert and café experience. Signature offerings could include warm doughnuts topped with Hershey’s Ice Cream, affogatos, specialty coffee drinks, hot chocolate, milkshakes and seasonal dessert creations. Winter-focused products could help offset the natural slowdown in ice cream sales while also attracting morning and daytime customers.

Additional opportunities include extended operating hours, delivery, catering, private events, take-home pints, gift packages and creative seasonal promotions. The objective is not to change the successful Hershey’s concept, but to build upon its brand recognition and Fells Point location by creating additional revenue streams and increasing customer frequency all year.
About the Sale
Seller Motivation
Moving
Transition Support
3 weeks
Financing Options
N/A
Listing Info
ID
2552942
Listing Views

Listing ID: 2552942 The information on this listing has been provided by either the seller or a business broker representing the seller. BizQuest has no interest or stake in the sale of this business and has not verified any of the information and assumes no responsibility for its accuracy, veracity, or completeness. See our full Terms of Use. Learn how to avoid scams.