Italian Skin Care E-Commerce Business
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SkinUp Lab is an established e-commerce skincare brand offering a turnkey opportunity for a buyer looking to acquire an existing online brand rather than build one from the ground up.
The business comes with an established Shopify storefront, existing product catalog, over 100,000 customers, supplier relationships, brand assets, and other transferable business assets associated with SkinUp Lab.
Business Highlights
SkinUp Lab offers a buyer an existing foundation that can be further developed through improved digital marketing, customer retention, email/SMS marketing, social media, product optimization, and expansion of the brand's current product offerings.
The business has generated meaningful historical sales and has an existing customer base, providing a new owner with historical data and customer insights that would take considerable time to build from scratch.
The business is particularly well suited for a buyer with experience in:
E-commerce and Shopify
Meta and Google advertising
Social media marketing
Email and SMS marketing
Conversion-rate optimization
What's Included
The sale is intended to include the transferable assets associated with SkinUp Lab, including the Shopify store, domain, brand identity and creative assets, product and supplier information, customer information, and other business assets controlled by the seller.
Specific assets and account-transfer details will be clearly identified and verified with a prospective buyer during due diligence.
Opportunity for Growth
A new owner has several potential avenues for improving the business, including strengthening paid advertising performance, expanding organic social media (i.e. TikTok), increasing repeat purchases through email and SMS campaigns, improving conversion rates, testing new products and offers, and developing additional customer-acquisition channels.
This is best viewed as an existing e-commerce platform with established infrastructure and historical sales, rather than a passive investment. The ideal buyer will have the marketing experience or resources necessary to actively manage and grow an online consumer brand.
Reason for Sale
The owner is consolidating business interests and reducing the number of businesses being actively managed.
Serious inquiries are welcome. Additional financial information, operating details, and information regarding the assets included in the sale can be provided to qualified prospective buyers as part of the due-diligence process.
The business comes with an established Shopify storefront, existing product catalog, over 100,000 customers, supplier relationships, brand assets, and other transferable business assets associated with SkinUp Lab.
Business Highlights
SkinUp Lab offers a buyer an existing foundation that can be further developed through improved digital marketing, customer retention, email/SMS marketing, social media, product optimization, and expansion of the brand's current product offerings.
The business has generated meaningful historical sales and has an existing customer base, providing a new owner with historical data and customer insights that would take considerable time to build from scratch.
The business is particularly well suited for a buyer with experience in:
E-commerce and Shopify
Meta and Google advertising
Social media marketing
Email and SMS marketing
Conversion-rate optimization
What's Included
The sale is intended to include the transferable assets associated with SkinUp Lab, including the Shopify store, domain, brand identity and creative assets, product and supplier information, customer information, and other business assets controlled by the seller.
Specific assets and account-transfer details will be clearly identified and verified with a prospective buyer during due diligence.
Opportunity for Growth
A new owner has several potential avenues for improving the business, including strengthening paid advertising performance, expanding organic social media (i.e. TikTok), increasing repeat purchases through email and SMS campaigns, improving conversion rates, testing new products and offers, and developing additional customer-acquisition channels.
This is best viewed as an existing e-commerce platform with established infrastructure and historical sales, rather than a passive investment. The ideal buyer will have the marketing experience or resources necessary to actively manage and grow an online consumer brand.
Reason for Sale
The owner is consolidating business interests and reducing the number of businesses being actively managed.
Serious inquiries are welcome. Additional financial information, operating details, and information regarding the assets included in the sale can be provided to qualified prospective buyers as part of the due-diligence process.
About the Business
- Years in Operation
- 2
- Employees
- 1 Part-time
- Currently Relocatable
- Yes
- Currently Home Based
- Yes
- Facilities & Assets
- Dropshipping business. We have a lot of 3,000 branded collagen masks at a time. Can find out how many are left at time of sale.
- Website
- Show Website URL
- Market Outlook / Competition
- The skincare and beauty industry is a large, established market with strong consumer demand and significant opportunity for brands that effectively differentiate themselves through product positioning, digital marketing, and customer retention.
SkinUp Lab operates within the direct-to-consumer skincare space and competes with both established skincare companies and other online brands. As with most e-commerce businesses, competition for customers through Google and Meta advertising can be significant, making strong digital marketing skills an important factor in the success of the business.
SkinUp Lab has the advantage of being an established brand rather than a new startup. The business already has an operating Shopify store, product history, over 100,000 existing customers, historical sales data, marketing creatives, supplier relationships, and other established infrastructure that a buyer can build upon. - Opportunities for Growth
- SkinUp Lab has significant opportunity for growth under an owner with strong e-commerce and digital marketing experience. Key opportunities include optimizing Google and Meta advertising, expanding organic social media and influencer/UGC marketing (TikTok would be a great space to explore), strengthening email and SMS campaigns, improving customer retention and repeat purchases, and testing new products and offers. The business already has an established Shopify store, customer history, marketing data, supplier relationships, and brand assets, giving a new owner a foundation to build upon rather than starting from scratch. Recent improvements have created positive momentum, and a buyer with the right advertising and e-commerce expertise could continue optimizing operations and pursue additional growth channels.
About the Sale
- Seller Motivation
- Focusing on other business ventures and family priorities.
- Transition Support
- I am looking for a buyer who already has experience with e-commerce, Google Ads, and Meta advertising and can build on the foundation that is currently in place. All transferable business assets will be provided to the new owner, and my Italy-based team member, who is familiar with the day-to-day operations, can provide transition training and help familiarize the buyer with the business.
I want to be transparent that I am not an expert in paid advertising and therefore cannot personally train a buyer on how to optimize Google or Meta campaigns for profitability. For someone who already possesses those skills, or has a marketing team in place, I believe the business presents an opportunity to take what has been built, continue the recent improvements, and pursue further growth.
Listing Info
- ID
- 2526309
- Listing Views
- 8
Listing ID: 2526309 The information on this listing has been provided by either the seller or a business broker representing the seller. BizQuest has no interest or stake in the sale of this business and has not verified any of the information and assumes no responsibility for its accuracy, veracity, or completeness. See our full Terms of Use. Learn how to avoid scams.
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