The Company is a market leader in the supply of custom hydraulic and industrial hoses for a variety of commercial industries. Founded in 2018, they offer 24/7 emergency services utilizing their mobile fleet consisting of four fully equipped, late-model vans to bring their services to customers’ locations on-demand. The business has enjoyed steady growth since inception and recently moved the business to a highly accessible location that allows for walk-in business and increased visibility that is expected to help them continue to gain market share.

Market / Competition:
The company is located in a high growth part of north Georgia where construction project are driving a lot of demand for their services. They are a market leader in providing mobile hydraulic/industrial hose services with 24/7 service with a broader selection of custom hose options vs. local competitors. Their counter service provides lower cost options for customers able to wait for hose repair/replacement and that do not require on-site support.

Growth Opportunities:
- Expand 24/7 mobile fleets as necessary to support growth and offer faster service during critical emergencies to capture market share
- Target emerging markets with robust demand in construction and agriculture due to the increase of construction in the area. Also expand efforts in high-growth communities to the North where the geography is currently not serviced by other franchisees.
- Invest in local marketing to promote the brand, highlighting Company’s superior performance vs. competitors.
- Expand Mobile Fleet/Techs – Service capacity can easily be expanded to meet additional demand by adding vans and techs (~one month to fully train) as necessary and appropriate.
- Increase digital marketing (e.g. Google ad words) and local marketing to promote the brand, highlighting Company’s superior performance vs. competitors. Consider expanding sponsorships for sports teams (little league, soccer, etc.) within their communities to increase brand recognition at the local level.