Licensed Consumer Brand — 22 Years in Operation
Business Description
Licensed Consumer Brand - 22 Years in Operation
Established in 2004, this fully relocatable durable goods business represents a rare opportunity to acquire a turnkey licensed merchandise operation with over $15 million in cumulative retail sales. The business specializes in collegiate jewelry and licensed products, backed by 20 years of NCAA licensing agreements across five national agencies.
BUSINESS HIGHLIGHTS
• Established licensing infrastructure with NCAA contracts transferring immediately
• Complete asset package including 1,000+ proprietary 3D mold files
• $250K retail inventory included in asking price across five product lines
• Multi-channel distribution through national retailers, university bookstores, and professional sports teams
• 10,000+ email subscribers providing direct marketing reach
• Cloud-based operation enabling remote management from anywhere
• 22-year operational history with proven market resilience
WHAT'S INCLUDED
• Active NCAA licensing agreements with compliance documentation
• Complete mold library eliminating tooling costs for new production
• Ready-to-sell inventory across established product lines
• Professional digital assets including 10,000+ product images
• Established wholesale relationships with major accounts
• Full technology stack including Shopify, Amazon Brand Store, and CRM systems
• Comprehensive brand IP and domain portfolio
GROWTH OPPORTUNITIES
Immediate expansion potential exists through professional sports licensing (NFL, NBA, MLB, NHL), Amazon marketplace optimization, influencer marketing, additional NCAA licensing, and corporate gifting programs. The existing infrastructure supports rapid scaling across these channels.
GROWTH OPPORTUNITY for: promotional product companies, ecommerce brands, licensed brands looking for new products, jewelry brands expanding into licensed logos.
FINANCIALS
Complete financial documentation including P&L statements, channel revenue breakdowns, and Seller's Discretionary Earnings available to qualified buyers under NDA. The business demonstrates consistent performance across market cycles with solid SDE and profitability. Poised to scale.
The owner is retiring after 22 successful years, offering transition support through key employees. This digital-first operation requires no physical retail presence and can be operated remotely, making it ideal for buyers seeking location flexibility.
Asking Price: $500,000 (includes $250,000 inventory value)
Location: North Bethesda, MD (Relocatable)
Established: 2004
Established in 2004, this fully relocatable durable goods business represents a rare opportunity to acquire a turnkey licensed merchandise operation with over $15 million in cumulative retail sales. The business specializes in collegiate jewelry and licensed products, backed by 20 years of NCAA licensing agreements across five national agencies.
BUSINESS HIGHLIGHTS
• Established licensing infrastructure with NCAA contracts transferring immediately
• Complete asset package including 1,000+ proprietary 3D mold files
• $250K retail inventory included in asking price across five product lines
• Multi-channel distribution through national retailers, university bookstores, and professional sports teams
• 10,000+ email subscribers providing direct marketing reach
• Cloud-based operation enabling remote management from anywhere
• 22-year operational history with proven market resilience
WHAT'S INCLUDED
• Active NCAA licensing agreements with compliance documentation
• Complete mold library eliminating tooling costs for new production
• Ready-to-sell inventory across established product lines
• Professional digital assets including 10,000+ product images
• Established wholesale relationships with major accounts
• Full technology stack including Shopify, Amazon Brand Store, and CRM systems
• Comprehensive brand IP and domain portfolio
GROWTH OPPORTUNITIES
Immediate expansion potential exists through professional sports licensing (NFL, NBA, MLB, NHL), Amazon marketplace optimization, influencer marketing, additional NCAA licensing, and corporate gifting programs. The existing infrastructure supports rapid scaling across these channels.
GROWTH OPPORTUNITY for: promotional product companies, ecommerce brands, licensed brands looking for new products, jewelry brands expanding into licensed logos.
FINANCIALS
Complete financial documentation including P&L statements, channel revenue breakdowns, and Seller's Discretionary Earnings available to qualified buyers under NDA. The business demonstrates consistent performance across market cycles with solid SDE and profitability. Poised to scale.
The owner is retiring after 22 successful years, offering transition support through key employees. This digital-first operation requires no physical retail presence and can be operated remotely, making it ideal for buyers seeking location flexibility.
Asking Price: $500,000 (includes $250,000 inventory value)
Location: North Bethesda, MD (Relocatable)
Established: 2004
About the Business
- Years in Operation
- 24
- Employees
- 2 (1 Part-time, 1 Contractor)
12 year full time designer/ops lead in Mexico - Currently Relocatable
- Yes
- Facilities & Assets
- Rare opportunity to acquire a well-established, multi-channel consumer brand with over two decades of U.S. market history. Includes active NCAA licensing agreements with five national agencies, wholesale and direct-to-consumer channels, $250K in ready-to-sell inventory, a proprietary product library, and a 10,000+ customer email list. Full financials disclosed to qualified buyers under NDA.
Licensing infrastructure: 20 years of NCAA contracts across 5 national agencies.
Turnkey asset package: 1,000+ proprietary 3D mold files ($150K value), $300K inventory, 10K+ image library, and full brand IP.
Multi-channel distribution: Active wholesale accounts with national retailers, university bookstores, and professional sports teams.
Owned audience: 10,000+ email subscribers with zero algorithm dependency — direct revenue potential from day one. - Website
- https://www.daynadesigns.com
- Market Outlook / Competition
- Over $15M in cumulative retail sales since founding, with demonstrated ability to recover and sustain strong performance across market cycles. Full P&L, annual channel revenue breakdown, and Seller's Discretionary Earnings (SDE) available to qualified buyers under NDA.
- Opportunities for Growth
- Growth Opportunities - Immediate levers available to a new owner in the first 12–24 months.
Professional Sports Licensing:
NFL, NBA, MLB and NHL represent $2B+ in licensed merchandise. Mold library and production infrastructure already in place. Licensing application is the next step.
Amazon Expansion:
Current Amazon storefront is underdeveloped. Focused PPC, A+ Content and Brand Analytics could double D2C revenue in 12–18 months.
Influencer & TikTok Commerce:
Collegiate jewelry is a natural fit for athletic influencers, Greek life and college content creators. Currently zero influencer investment.
NCAA License Expansion:
More NCAA licensing: additional schools, leagues and sports categories. Infrastructure already in place to scale quickly.
Corporate Gift Programs:
B2B gifting for alumni relations, employee recognition and hospitality — high return on investment and low customer acquisition cost. Currently underdeveloped.
About the Sale
- Seller Motivation
- Owner retiring from business.
- Transition Support
- Key Employee and Owner available for transition support.
Listing Info
- ID
- 2498711
- Listing Views
Attached DocumentsAttachment Disclaimer
Business Location
Listing ID: 2498711 The information on this listing has been provided by either the seller or a business broker representing the seller. BizQuest has no interest or stake in the sale of this business and has not verified any of the information and assumes no responsibility for its accuracy, veracity, or completeness. See our full Terms of Use. Learn how to avoid scams.
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