Own the Adventure: Ditch the Desk and Jump into the Jeep!

Asking Price$500,000

Cash Flow
Not Disclosed

EBITDANot Disclosed

Gross Revenue

InventoryNot Disclosed

FF&E$100,000
Included in asking price
Real EstateNot Disclosed

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Own the Adventure: Ditch the Desk and Jump into the Jeep!


Asking Price$500,000

Cash Flow
Not Disclosed

EBITDANot Disclosed

Gross Revenue

InventoryNot Disclosed

FF&E$100,000
Included in asking price
Real EstateNot Disclosed

Business Description
Imagine yourself trading your desk for the driver's seat of a Pinzgauer, guiding adventurers through the stunning landscapes of Highlands, North Carolina. Highland Excursion isn't just a business - it's your gateway to owning a piece of one of the Southeast's most beloved tourist destinations.

You'll love what's already in place here. This established adventure tour operation has built a stellar reputation over years of exceptional service, with glowing reviews across travel platforms and a loyal customer base that keeps coming back. The business runs like clockwork with experienced guides, proven operating procedures, and marketing strategies that actually work.

What sets this opportunity apart? You're getting four specialized vehicles, including three unique Pinzgauers designed specifically for tour operations. These aren't your average vehicles - they're conversation starters that give you exclusive access to breathtaking spots others can't reach. From guided mountain hikes and waterfall tours to wildlife observations, you'll offer experiences that create lifelong memories.

Here's the exciting part - they've just added a concierge ride service. Think about it: tourists want to explore Highlands' dining and attractions without worrying about parking or navigation. This addition creates a significant new revenue stream that perfectly complements the existing tour business.

The numbers tell a compelling story. Financial records show consistent revenue growth, supported by Highlands' increasing popularity as a year-round destination. The eco-tourism trend is booming, and you'll be perfectly positioned to capitalize on travelers seeking authentic outdoor experiences.

Worried about the transition? Don't be. The team knows their stuff, systems are documented, and you'll have everything needed for immediate success. Whether you're a seasoned entrepreneur or someone passionate about sharing North Carolina's natural beauty, this business welcomes you with open arms.

You're not just buying a tour company - you're investing in a lifestyle business in a community that values outdoor adventure and genuine hospitality. Highland Excursion offers the rare combination of proven profitability and unlimited growth potential in one of tourism's hottest segments.
About the Business
Years in Operation
11
Employees
3 (1 Full-time, 2 Part-time)
Currently Home Based
Yes
Facilities & Assets
Unlock Your Entrepreneurial Spirit with Highland Excursion: Includes 4 Vehicles Such as Rare Open-Air Classic Pinzgauers, National Forest Access Permit, Extensive Client Base, and a Well-Established Reputation.
There is also a VRBO that can be combined with this business. You could live there or rent it out for added income.
Website
https://highlandexcursion.com
Market Outlook / Competition
2024 was challenging for businesses in WNC because of Hurricane Helene. However, tourism is showing significant recovery this year! 2025 has made record breaking months. Notably, there are no other tour operators in the county. It's quite unique, holding a permit for entry into the Nantahala National Forest.
Opportunities for Growth
There's been a shift in consumer preferences towards experiences over material goods. Many people now seek unique, memorable, and adventurous travel experiences rather than conventional vacations.

Adventure tourism often involves physical activity, which aligns with the growing trend of health and wellness-focused travel. Activities such as hiking, biking, and kayaking provide not only adventure but also health benefits.
Adventure tourism is closely tied to ecotourism, a growing movement towards more sustainable and environmentally friendly travel.
About the Sale
Seller Motivation
Ready to retire
Transition Support
The current owner is committed to ensuring a seamless transition for the new proprietor and is willing to stay on board to facilitate this process. Additionally, they may continue their involvement as a guide, bringing invaluable experience and continuity to the venture.
Financing Options
Financing is flexible. Owner will work with you.
Listing Info
ID
2350738
Listing Views
1014

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Business Listed by: Wendy Reese Berkshire Hathaway HS | Ambassador Real Estate Commercial Division

Listing ID: 2350738 The information on this listing has been provided by either the seller or a business broker representing the seller. BizQuest has no interest or stake in the sale of this business and has not verified any of the information and assumes no responsibility for its accuracy, veracity, or completeness. See our full Terms of Use. Learn how to avoid scams.


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