Premium Wellness & Self-Care Brand | 50%+ SDE Margin
Business Description
Based in Northern Virginia, this premium wellness, aromatherapy, bath and body brand is a profitable, multi-channel business with national retail distribution, approximately 700 independent wholesale accounts, and in-house manufacturing supported by a trained team that operates production without the owner — making it a turnkey acquisition for an owner-operator or strategic buyer.
By the numbers:
-Revenue grew from $367,892 (2023) to $555,828 (2025)
-SDE increased 84% from $152,298 (2023) to $280,952 (2025) as margins expanded
-2025 SDE margin: 50.5%
-Gross margins ~70% in each of the two most recently completed fiscal years
-2026 year-to-date performance is on track to deliver a full-year result in line with 2025
-No business debt; all production equipment paid in full and included in the sale
-SBA pre-qualified at the asking price
Business Model:
The company produces premium, giftable bath and body products positioned within the growing wellness and self-care category, manufactured in-house in small batches using proprietary formulations. With 700+ accounts, sales are diversified across national retailers, wholesale marketplace platforms, direct e-commerce, and a third-party marketplace channel. This is a luxury wellness and self-care brand.
The national retail placements are a significant differentiator. Earning and maintaining shelf space with major national retailers requires consistent product performance and fulfillment reliability. This business has delivered both for three consecutive years.
Operational Foundation:
-Owner works approximately 10–15 hours per week and is not involved in production
-Three part-time employees handle day-to-day production, fulfillment, and shipping
-Written and video SOPs document every production and fulfillment process
-AI-assisted tools in active use for production scheduling and email marketing
-Current production equipment supports meaningful volume growth without additional capital investment
-Light manufacturing footprint; relocatable
By the numbers:
-Revenue grew from $367,892 (2023) to $555,828 (2025)
-SDE increased 84% from $152,298 (2023) to $280,952 (2025) as margins expanded
-2025 SDE margin: 50.5%
-Gross margins ~70% in each of the two most recently completed fiscal years
-2026 year-to-date performance is on track to deliver a full-year result in line with 2025
-No business debt; all production equipment paid in full and included in the sale
-SBA pre-qualified at the asking price
Business Model:
The company produces premium, giftable bath and body products positioned within the growing wellness and self-care category, manufactured in-house in small batches using proprietary formulations. With 700+ accounts, sales are diversified across national retailers, wholesale marketplace platforms, direct e-commerce, and a third-party marketplace channel. This is a luxury wellness and self-care brand.
The national retail placements are a significant differentiator. Earning and maintaining shelf space with major national retailers requires consistent product performance and fulfillment reliability. This business has delivered both for three consecutive years.
Operational Foundation:
-Owner works approximately 10–15 hours per week and is not involved in production
-Three part-time employees handle day-to-day production, fulfillment, and shipping
-Written and video SOPs document every production and fulfillment process
-AI-assisted tools in active use for production scheduling and email marketing
-Current production equipment supports meaningful volume growth without additional capital investment
-Light manufacturing footprint; relocatable
About the Business
- Years in Operation
- 9
- Employees
- 3 Part-time
- Currently Relocatable
- Yes
- Facilities & Assets
- Business has small manufacturing footprint and is relocatable; all equipment is paid in full. Inventory includes raw materials, packaging components, and other business materials. All business-owned equipment, intellectual property, inventory, and operating assets are included in the sale.
- Market Outlook / Competition
- This company's positioning, retail placements, and gross margin profile all reflect premium market participation. That positioning places the business in the higher-growth portion of a large and growing category, with particular upside in the online channel.
The U.S. luxury bath and body products market is projected to reach ~$5.9 billion by 2033, representing a 7.6% CAGR from 2026 through 2033.[1] The online channel is projected to grow at an even faster 10.1% CAGR over the same period. The broader U.S. soap, bath and shower category is estimated at ~$9.75 billion in 2025. [2] Circana has identified the prestige body segment as an area of continued strength.[3]
Sources:
[1] Grand View Research, Luxury Bath and Body Products Market Report, 2025
[2] Mintel, US Soap, Bath and Shower Products Market Report, 2026
[3] Circana LLC, U.S. Prestige and Mass Beauty Retail Deliver a Positive Performance in 2025, February 2026 - Opportunities for Growth
- The founder built this business through wholesale, leaving several channels underdeveloped by strategic choice. A buyer with marketing, e-commerce, or CPG experience can build on an established wholesale foundation through: direct e-commerce and third-party marketplace optimization, influencer and digital marketing, hospitality and spa channel development (actively in progress with a sales rep engaged), additional national and specialty retail placement, wholesale platform growth and diversification, corporate gifting, and seasonal collection and new product development.
Real Estate
- Owned or Leased
- Leased
- Building Sq. Ft.
- 450
- Rent
- $1,425 per month
About the Sale
- Seller Motivation
- To pursue other interests
- Transition Support
- The owner is available for a training and transition period to be negotiated as part of the purchase agreement.
- Financing Options
- Business has been SBA prequalified at asking price
Listing Info
- ID
- 2549504
- Listing Views
Listing ID: 2549504 The information on this listing has been provided by either the seller or a business broker representing the seller. BizQuest has no interest or stake in the sale of this business and has not verified any of the information and assumes no responsibility for its accuracy, veracity, or completeness. See our full Terms of Use. Learn how to avoid scams.
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