Well-established web design and digital marketing agency with 25+ years of operating history and a diversified base of primarily local small-to-mid-sized business clients in the Midwest. This remotely-driven company provides a balanced mix of project revenue and recurring monthly services, supported by long-term client relationships and repeat business.
Core Services
• Custom website design and development (new builds and redesigns)
• Website hosting and ongoing site management
• Maintenance/support plans for WordPress sites
• SEO and online presence enhancements
Recurring Revenue Profile
The business has meaningful recurring revenue across hosting, maintenance/support plans, and marketing retainers. Current MRR is in the high four-figures to low five-figures range (seller representation). The agency maintains an established hosting base (100+ active clients) and offers ongoing site care plans, creating consistent monthly cash flow alongside project work.
Team & Owner Involvement
Operations are supported by two contractors. One owner currently spends minimal time in the business (approximately 1–3 hours per week). The majority owner has primarily focused on managing Google Ads accounts and has largely stepped back day-to-day to pursue another venture. Importantly, one owner is willing to remain involved post-close in the right circumstances to support continuity and a smooth transition. The business is remote-capable.
Select Growth Levers
• Pricing optimization / increases: opportunity to adjust legacy-priced hosting and service plans toward current market rates over time, improving recurring margins.
• Increase recurring attach rates: convert a portion of hosting clients into higher-value maintenance/care plans and expand adoption of ongoing marketing retainers (where appropriate).
• Service offering expansion: Introduce complementary, higher-margin services to increase average revenue per client without materially changing the delivery model.