Profitable Italian Restaurant & Valuable Broad C Liquor License
Business Description
Affluent Essex County Location | Broad C License Included
Executive Summary
At first glance, this may appear to be a $1.2 million restaurant acquisition. In reality, buyers should recognize that the majority of the purchase price is represented by the included Broad C Liquor License, which is estimated to have a standalone value of approximately $975,000. This means the buyer is effectively acquiring a fully built-out, turnkey Italian restaurant with nearly $1 million in annual sales, an established customer base, and substantial equipment and infrastructure for approximately $225,000 above the value of the license.
For operators seeking to enter the Livingston market or expand their existing footprint, opportunities to acquire a liquor license and a fully operational restaurant under one roof are exceedingly rare.
Exceptional opportunity to acquire a highly visible, fully built-out Italian restaurant and pizzeria in one of Essex County’s most affluent and desirable communities. Pizzeta combines an established dine-in restaurant, thriving pizza/take-out business, and an extremely valuable Broad C Liquor License — all within a beautifully designed 3,200 sq.ft. facility with extensive infrastructure rarely found in the market today.
The restaurant features approximately 92 indoor seats plus an impressive 18-seat bar area, creating a vibrant yet comfortable dining atmosphere ideal for both family dining and evening bar business. A separate dedicated walk-up/take-out pizza operation allows high-volume delivery and take-out traffic to function independently from the main dining room, providing operational efficiency and an enhanced guest experience.
The kitchen and back-of-house infrastructure are truly state-of-the-art. Highlights include a premium RotoFlex pizza oven capable of producing up to 28 pizzas simultaneously, expansive prep areas, multiple production stations, three walk-in refrigerator/freezer units, substantial dry storage capacity, a temperature-controlled wine cellar, and a secured liquor storage room. The full basement level provides exceptional utility and operational support rarely available in comparable restaurant properties.
The business generates approximately $958,000 in annual gross revenue with an average cash flow of approximately $110,000 over the past two years. The offering is ideally suited for an experienced restaurateur, regional operator, hospitality group, or investor seeking both an established operation and one of the market’s most difficult assets to obtain — a Broad C liquor license in Livingston, New Jersey.
The asking price is $1,200,000, including the Broad C liquor license valued at approximately $975,000.
This is a rare opportunity to acquire a fully equipped, high-capacity restaurant facility with substantial infrastructure, strong community presence, valuable liquor license assets, and significant future upside potential.
Confidentiality agreement required for additional information.
At first glance, this may appear to be a $1.2 million restaurant acquisition. In reality, buyers should recognize that the majority of the purchase price is represented by the included Broad C Liquor License, which is estimated to have a standalone value of approximately $975,000. This means the buyer is effectively acquiring a fully built-out, turnkey Italian restaurant with nearly $1 million in annual sales, an established customer base, and substantial equipment and infrastructure for approximately $225,000 above the value of the license.
For operators seeking to enter the Livingston market or expand their existing footprint, opportunities to acquire a liquor license and a fully operational restaurant under one roof are exceedingly rare.
Exceptional opportunity to acquire a highly visible, fully built-out Italian restaurant and pizzeria in one of Essex County’s most affluent and desirable communities. Pizzeta combines an established dine-in restaurant, thriving pizza/take-out business, and an extremely valuable Broad C Liquor License — all within a beautifully designed 3,200 sq.ft. facility with extensive infrastructure rarely found in the market today.
The restaurant features approximately 92 indoor seats plus an impressive 18-seat bar area, creating a vibrant yet comfortable dining atmosphere ideal for both family dining and evening bar business. A separate dedicated walk-up/take-out pizza operation allows high-volume delivery and take-out traffic to function independently from the main dining room, providing operational efficiency and an enhanced guest experience.
The kitchen and back-of-house infrastructure are truly state-of-the-art. Highlights include a premium RotoFlex pizza oven capable of producing up to 28 pizzas simultaneously, expansive prep areas, multiple production stations, three walk-in refrigerator/freezer units, substantial dry storage capacity, a temperature-controlled wine cellar, and a secured liquor storage room. The full basement level provides exceptional utility and operational support rarely available in comparable restaurant properties.
The business generates approximately $958,000 in annual gross revenue with an average cash flow of approximately $110,000 over the past two years. The offering is ideally suited for an experienced restaurateur, regional operator, hospitality group, or investor seeking both an established operation and one of the market’s most difficult assets to obtain — a Broad C liquor license in Livingston, New Jersey.
The asking price is $1,200,000, including the Broad C liquor license valued at approximately $975,000.
This is a rare opportunity to acquire a fully equipped, high-capacity restaurant facility with substantial infrastructure, strong community presence, valuable liquor license assets, and significant future upside potential.
Confidentiality agreement required for additional information.
About the Business
- Years in Operation
- 22
- Employees
- 20 (15 Full-time, 5 Part-time)
- Facilities & Assets
- Features
* Approx. $958,000 annual gross sales
* Average cash flow of approx. $110,000
* 3,200 sq.ft. facility plus full basement
* Seating for 92 guests plus 18-seat bar
* Separate walk-up/take-out pizza operation
* Broad C Liquor License included (estimated value: $975,000)
* State-of-the-art kitchen and pizza production facility
The restaurant is fully equipped with:
* Premium RotoFlex pizza oven capable of producing 28 pizzas simultaneously
* Large prep kitchen
* Wine cellar
* Locked liquor storage room
* Three walk-in refrigerator/freezer units
* Extensive dry storage
* Full basement support infrastructure - Market Outlook / Competition
- Pizzeta operates in one of Northern New Jersey’s most affluent dining markets. Livingston and neighboring communities including Short Hills, Millburn, Roseland, West Orange, and North Caldwell provide a strong customer base with high household incomes and a long-standing demand for quality dining and take-out options.
Italian cuisine remains one of the region’s most popular restaurant categories, yet few competitors offer the combination of a full-service restaurant, dedicated take-out pizza operation, 18-seat bar, and valuable Broad C Liquor License. The separate pizza entrance allows efficient service for both dine-in and take-out customers without disrupting the dining experience.
The included Broad C Liquor License creates a significant barrier to entry for future competitors and represents substantial standalone value. Combined with a fully equipped facility, established customer base, and prime location, Pizzeta is well positioned for continued growth under new ownership. - Opportunities for Growth
- Pizzeta offers several opportunities for growth under new ownership. While the business enjoys an established reputation and nearly $1 million in annual sales, there is potential to increase revenue through expanded marketing efforts, enhanced social media engagement, online ordering optimization, and targeted catering programs for local businesses, schools, and community organizations. The restaurant’s valuable Broad C Liquor License and 18-seat bar create opportunities to increase higher-margin beverage sales through happy hour promotions, wine dinners, private events, and sports viewing events. Additional growth may be achieved by expanding delivery services, strengthening third-party ordering platforms, extending operating hours, and utilizing the facility’s substantial production capacity, including the high-volume RotoFlex pizza oven, to support increased take-out and catering sales.
Real Estate
- Owned or Leased
- Leased
- Building Sq. Ft.
- 3,400
- Rent
- $8,500.00 per month
About the Sale
- Seller Motivation
- Owner retiring
Listing Info
- ID
- 2513469
- Listing Views
Listing ID: 2513469 The information on this listing has been provided by either the seller or a business broker representing the seller. BizQuest has no interest or stake in the sale of this business and has not verified any of the information and assumes no responsibility for its accuracy, veracity, or completeness. See our full Terms of Use. Learn how to avoid scams.
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