The Cleaning Authority offers franchisees innovative and sophisticated methods to develop large, successful residential cleaning businesses. Business owners implement an ambitious and effective customer acquisition program. This program, through employee management and client satisfaction systems, drives their cash based, residual income model. The Cleaning Authority's business model combines simple business fundamentals with sophisticated systems, and an unprecedented support infrastructure, towards tremendous income potential. TCA opportunity offers a great ROI, consistent annuity-based revenue and a wonderful lifestyle flexibility. This is a Monday thru Friday business, with few to no weekends or holidays. Per unit revenue average $1 million+. Average sales of the top third is >$1.8 million.
Features of business:
Simple Service, Sophisticated Systems. Our systems are built to help our franchisees grow BIG businesses. The model is set up to produce $1 million businesses. Systems include tools to help in customer acquisition, customer retention, and then of course, how to do it all profitably. Customer acquisition is done using national, local and most of all, our direct mail program. Our DM program is extremely ambitious as we send out over 1.3 million pieces of direct mail every week on behalf of our franchisees. DM is responsible for bringing in over 80% of the customers. Our Call Center handles calls which are responses to marketing, and then books the appointments for franchisees. The most important part of our business is keeping customers (The recurring revenue base is one of the main reasons for getting into this business). In order to keep customers, they must receive the level of quality clean they were promised when becoming customers. Owner has to be able leverage systems and support to hire, train, maintain and quality inspect employees in order to ensure that their customers are receiving quality cleans. TCA provides a clear career path for employees, certifications, video series (a library of videos in both English and Spanish to help train), computer system, etc. The computer system also helps owner to monitor all the financials of their business, the balance of quality vs COGS, etc. that helps the business to reach its full profitability potential.
Function of the owner/daily tasks:
Of course, the owner is NOT focused on cleaning homes, but the management of employees/cleaners. Daily tasks include interviewing, hiring, training, quality inspecting, scheduling, etc. The ultimate goal of our model is for an owner to implement the management infrastructure program so that he/she doesn't have to be involved in many of the daily tasks.
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