Launched in July 2023 after two years of R&D, this healthy food brand sells savory, globally-inspired protein bars across Amazon, Shopify, and retail/wholesale.

Each bar packs 10g of plant-based protein and just 3g of sugar, wrapped in a light, crispy texture unlike anything else in the $12 billion snack bar market. The product is genuinely differentiated in the bar market.

This brand has incredible products that are loved by consumers. However, the business was spread too thin across revenue and advertising channels, while not maintaining disciplined expenses.

Since launch, this business has crossed $1 million in lifetime revenue, sold more than 300,000 bars, and grown net revenue 56% year-over-year in 2025, all with one employee, minimal marketing investment, and no wholesale push.

Amazon generates ~$20,000 per month at a 15%+ net contribution margin and largely runs automated. Gross margins sit at 56%. The business has been featured in The Wall Street Journal and Forbes. There are 22K email subscribers and a high repeat-order rate of 33% on Shopify.

The business has struggled in manufacturing. The co-manufacturer in 2025 over-expanded and went bankrupt the day before their largest scheduled production run. A replacement manufacturer in early 2026 failed quality control on over half the batch. The founder spent 80% of his time managing the fallout, leaving marketing, wholesale, and growth largely untouched.

There has been interest from wholesale accounts, such as Whole Foods, Wegmans, KeHE, WHSmith, and World Market, in the past year.

This is a rare opportunity to acquire a brand with incredible, consumable products loved by customers and scale fresh. There are numerous ways of running this business, from a profitable FBA-only business all the way through wholesale and retail, to become a household name.

No SBA financing is available. Cash offers from those who can perform due diligence and close quickly will be prioritized.


Key Benefits:

Incredible Product Recipes: These bars are without competition on the market and are loved by consumers.

Wholesale Interest: Whole Foods, Wegmans, KeHE, WHSmith, and World Market all made unsolicited contact; none were pursued due to manufacturing constraints.

Built with Investor Capital: The brand, IP, recipes, packaging redesign, and customer base were developed with significant capital already deployed.

Proven Demand: There is a 4.3-star average rating across more than 800 reviews, and customers reorder without prompting or promotions.

Profitable Core: Amazon runs at a 15%+ net contribution margin, with minimal ongoing management required.

Untouched Growth Levers: A list of 22,000 email subscribers has been left untouched, along with zero affiliate marketing, no Walmart Marketplace presence, and stale ad creative.

Immediate Cost Savings: Over $200K in annual costs are saved by eliminating the warehouse, fulfillment, and agencies’ expenses.