Launched in 2008, this coupon and deal-finding platform helps families save money on groceries and everyday purchases. This is a wonderfully run business with an 18-year history and a stellar team. It does even better during economic uncertainty or downturns.

The platform generates revenue through multiple affiliate channels, including the Amazon Associates Program, third-party affiliate platforms, and direct brand and influencer campaigns with major brands. Revenue has nearly doubled from 2022 to 2025, driven by a shift toward treating social media as its own publishing platform. This approach has expanded the audience significantly, reaching users who never visit the site directly.

The business maintains a loyal, engaged audience with ~65K active monthly website users; 370K Facebook followers, with a monthly reach of 6.5 million; and an email list of 30K subscribers with a 31%–33% open rate. Email marketing is not a huge focus currently and represents a notable area for growth.

Content is published daily on the website and across social platforms, with 13–15 posts per day, keeping audiences returning for current deals. The nature of daily deal content, which changes constantly, is largely immune to AI-generated search results.

Growth opportunities include a better focus on email marketing, expansion across the US and other retailers, more brand deals, and further focus on daily deal reels and stories.

The operations are lean and well-established, with a remote team of part-time employees and contractors handling the majority of content creation, grocery list curation, and social media posting.

The owner currently spends about 2–3 hours per week on management (additional hours are spent visiting stores, as she enjoys that part of the business, but this can be done by current staff).

This is an opportunity to acquire a very established business with diversified revenue streams, a solid team, and nearly two decades of history.


Key Benefits:

Recession-Resilient Model: Traffic and revenue increase when consumer budgets tighten.

Nearly Two Decades of History: This is an established brand with consistent audience trust and loyalty dating back to 2008.

Revenue Nearly Doubled from 2022–2025: Growth was driven by expanding social media as a standalone content channel.

Diversified Revenue Streams: No one channel is concentrated, with revenue coming in from Amazon, third-party affiliates, Google Ads, and direct brand campaigns.

AI-Resistant Content: Daily deals change too fast for AI to replicate, protecting search and referral traffic.

Lean Operations, Strong Team: The owner spends 2–3 hours per week on management, while an experienced remote team runs day-to-day content.

Strong Email Engagement: The email list has 30,500 subscribers, with 31%–33% open rates and minimal growth effort to date