WebsiteClosers® presents an SBA Pre-Qualified DTC & B2B-focused eCommerce Brand specializing in commercial and residential landscape lighting and electrical components. The 11-year-old brand is built on a proprietary Magento 2 multistore framework with a powerful quoting engine that attracts contractors, electricians, facility managers, DIY enthusiasts, building owners, maintenance leads, and corporate buyers looking for large-ticket solutions rather than one-off purchases.

This is an SBA Pre-Qualified business, which gives a qualified buyer the opportunity to acquire this great brand for as little as 10% down, with the balance amortized over 10 years … all at highly competitive interest rates.

Key Valuation Points
• SBA Pre-Qualified
• 11-Year-Old Business
• 15–25% Repeat Purchase
• 8,000+ Email Contacts
• Proprietary Magento 2 Multistore Platform
• $756 Average Order Value
• 20,000+ Products Catalog
• 3 Full-Time Support Staff
• 6-12 Months Inventory Turnover
• 20,000 Monthly Visitors

The business efficiently manages a large catalog of over 20,000 products and has access to more than 100,000 additional products. This gives them a significant advantage in sourcing, quoting, and fulfilling complex project requirements, seamlessly integrating DropShipping and built-to-order arrangements to maintain operational efficiency. This mix has generated steady inbound demand, driven by technical expertise, responsive service, and repeat orders from long-term buyers.

With an Average Order Value of over $750 and custom project quotes frequently exceeding $1,000, this company has positioned itself as a trusted supplier for large-scale lighting needs rather than impulse buyers. Repeat patrons, estimated at 15 - 25%, return for additional projects due to the platform’s ability to recommend exact-fit components, prevent specification mismatches, and offer direct advisory on configurations, a major differentiator in a price-sensitive, commoditized industry landscape. Approximately 20,000 monthly users engage with the site, seeking high-ticket configurations rather than basic retail purchases.

Built for scale, the backend supports unlimited niche storefronts that can be instantly deployed under separate branded categories, expanding reach without additional platform investment. This technical architecture eliminates reliance on Amazon or Shopify, preserves margins, and allows complete ownership of customer relationships. Current gross margins of roughly 30% are backed by vendor rebates, flexible sourcing, and the ability to price based on value rather than volume alone. Despite this strength, the company has never deployed outbound marketing or email campaigns to its 8,000+ contact database, creating significant upside for a buyer with PPC, SEO, or B2B sales experience.

Operations are streamlined with 3 full-time employees and 5 full-time contractors managing publishing, vendor communication, quoting, and support. The owner currently averages around 20 hours per week, mainly overseeing major quotes and vendor alignment. Shipments average 10–20 per week from minimal on-site inventory, as most products are built-to-order or drop shipped through established vendor relationships. High-ticket clients trust the company’s reliability, often placing substantial project requests after months or even years since their last order, demonstrating high customer retention.

Contact WebsiteClosers® today to explore this lucrative opportunity.

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