Company Reference: R-2758 - Specialty Online Wholesale Company
Confidential – Not for Further Distribution

COMPANY OVERVIEW
The Company is a long-tenured online specialty wholesaler with a niche customer base and product model. They have a strong performance history, as well as hundreds of wholesale corporate customers who order regularly. Please contact Keate Partners for more details.

INVESTMENT HIGHLIGHTS
• Strong Customer Relationships
o Long-term PO based relationships with between 400-500 corporate entities
o Strategic positioning in the market to provide a variety of products for multiple segments of customer needs
• Unique Business Operation
o High barrier to entry
• Strong Financial Performance
o Consistently strong gross sales
o EBITDA increased 15% from 2023 to 2024
o EBITDA Margins average 20% (YTD EBITDA 25%)
• Multiple Growth Opportunities
o New product additions to current exclusive line
o Could entertain Direct to Consumer model
o Expand wholesale trade to other industries

PURCHASE PRICE

The purchase price for all business operations, including IP, trademarks, tradenames and goodwill, free and clear from liability is $3,900,000

REASON FOR SALE:

The seller wants to retire however his VP would like to stay on-board for up to two years.