This offering represents a rare combination of a successful operating bar and fee-simple commercial real estate in a high-visibility mountain market. Situated on 0.56 acres along the county’s primary four-lane divided highway, the property benefits from steady traffic exposure, easy access, and strong signage assets that continuously attract both local and pass-through customers.

Unlike typical small-market bars, this property was purpose-built as a destination entertainment venue. It features a rooftop open-air stage, expansive decks and porches, and multiple outdoor gathering areas, allowing for live music, private events, and simultaneous revenue-generating activities. These improvements significantly increase capacity, length of stay, and per-visit spending, creating advantages that nearby competitors cannot replicate.

The business currently operates as a private membership bar with over 5,600 members enrolled since opening in 2020, providing a built-in customer base, repeat visitation, and community loyalty. This membership foundation offers new ownership immediate marketing reach and flexibility to continue, expand, or modify the operating model in accordance with local regulations.

Outdoor amenities further differentiate the property. Two courtyards with fire pits create year-round gathering spaces for social events, themed nights, and tournaments. A dedicated game room with pinball and arcade machines encourages longer visits and higher beverage sales, while supporting casual social play and card games that strengthen customer retention.

The property also includes valuable, income-producing and promotional assets rarely bundled with a bar business. An on-site billboard offers either high-impact self-promotion or potential third-party advertising income, while a roadside marquee sign allows for real-time promotion of events, live music, and operating hours—driving impulse traffic and repeat visits.

A vintage Airstream located in the upper courtyard provides a unique and flexible expansion opportunity. It can be converted into a food service concept or outdoor bar, adding an Instagram-worthy feature that pairs naturally with live events and peak weekend traffic. Combined with limited nearby dining options, this creates a clear path for food-driven revenue growth.

The interior layout and existing stage infrastructure support additional repositioning opportunities, including conversion to a dance-focused venue. There are no dedicated dance halls currently operating in the immediate area, allowing a new owner to capture an underserved market segment and expand late-night and weekend revenue.

From an investment perspective, the offering stands apart due to its real estate ownership, irreplaceable highway frontage, extensive outdoor improvements, and multiple monetization paths. Replicating this combination of land, visibility, entitlements, and built infrastructure would require substantial capital and time, making the asset highly defensible.

Offered for sale due to owner health considerations and planned retirement, this is a fully operational, turnkey business with immediate cash flow and significant upside potential. It is well suited for an owner-operator, hospitality group, or investor seeking a destination-oriented entertainment property with long-term growth prospects in a desirable western North Carolina mountain market.