Well established wilderness tourism company in Northern Canada
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Terre Boréale is an established Yukon-based adventure tourism company specializing in small-group, immersive wilderness experiences. Founded in 2013, the company has developed a strong reputation for high-quality guided hiking, backpacking and canoe expeditions throughout some of the Yukon’s most spectacular wilderness areas.
The company operates in the upper end of the small-group adventure travel market, offering carefully curated experiences with intentionally limited group sizes and a high level of personalized service. Over more than a decade of operation, Terre Boréale has built an established international clientele, a recognizable brand, proven itineraries, strong industry relationships and well-developed operational systems.
The sale is designed as a turnkey opportunity and includes the Terre Boréale brand, website and digital assets, established tour products and itineraries, booking and administrative systems, operating procedures, supplier and industry relationships, and an extensive fleet of vehicles, trailers, canoes, camping and expedition equipment. Approximately $120,000 in FF&E is included, with an estimated replacement cost of more than $210,000.
Terre Boréale is a Certified B Corporation and was named Traveller Experience of the Year at the 2024 Yukon Business Excellence Awards, reflecting the company’s commitment to quality, responsible tourism and exceptional guest experiences.
The business has intentionally remained a small, owner-operated company rather than pursuing maximum volume, leaving meaningful opportunities for a new owner to expand departures, private and customized trips, shoulder- and winter-season products, and marketing to North American and international markets.
The current owners are committed to supporting a smooth transition and can provide training, operational knowledge and introductions to key partners and industry contacts.
This is an opportunity to acquire an established Yukon adventure tourism operation with more than a decade of experience, substantial equipment and infrastructure, proven products and systems, and a strong reputation—providing a new owner with a platform to operate immediately and grow according to their own vision.
The company operates in the upper end of the small-group adventure travel market, offering carefully curated experiences with intentionally limited group sizes and a high level of personalized service. Over more than a decade of operation, Terre Boréale has built an established international clientele, a recognizable brand, proven itineraries, strong industry relationships and well-developed operational systems.
The sale is designed as a turnkey opportunity and includes the Terre Boréale brand, website and digital assets, established tour products and itineraries, booking and administrative systems, operating procedures, supplier and industry relationships, and an extensive fleet of vehicles, trailers, canoes, camping and expedition equipment. Approximately $120,000 in FF&E is included, with an estimated replacement cost of more than $210,000.
Terre Boréale is a Certified B Corporation and was named Traveller Experience of the Year at the 2024 Yukon Business Excellence Awards, reflecting the company’s commitment to quality, responsible tourism and exceptional guest experiences.
The business has intentionally remained a small, owner-operated company rather than pursuing maximum volume, leaving meaningful opportunities for a new owner to expand departures, private and customized trips, shoulder- and winter-season products, and marketing to North American and international markets.
The current owners are committed to supporting a smooth transition and can provide training, operational knowledge and introductions to key partners and industry contacts.
This is an opportunity to acquire an established Yukon adventure tourism operation with more than a decade of experience, substantial equipment and infrastructure, proven products and systems, and a strong reputation—providing a new owner with a platform to operate immediately and grow according to their own vision.
About the Business
- Years in Operation
- 13
- Employees
- 8 (1 Full-time, 5 Part-time, 2 Contractors)
5 seasonal employees for summer (June - September). Drivers on contract. - Currently Home Based
- Yes
- Facilities & Assets
- 2024 Ford Transit AWD 15 passenger van
2019 Ford Transit 12 passenger van
5 17-ft canoes
5-boat canoe trailer
2025 Skidoo Expedition LTE + transport trailer + 12 ft toboggan - Website
- Show Website URL
- Market Outlook / Competition
- Terre Boréale operates in the Yukon’s “soft premium” adventure travel segment, with pricing at the upper end of the market reflecting high-quality experiences and intentionally small groups. In hiking, local competitors include Yukon Alpine Adventure and Yukon Explored, while Nahanni River Adventures represents indirect competition for a similar wilderness-travel clientele. In canoeing, particularly on the Yukon River, larger operators include Ruby Range Adventure and Yukon Wide Adventure. Terre Boréale differentiates itself through smaller groups and a more intimate, curated experience. Competition also extends beyond the Yukon, as travellers compare the territory with wilderness destinations across Canada and internationally. The market is active but not overly saturated, with growing demand for Yukon wilderness experiences. Terre Boréale is well established within this collaborative industry and maintains positive relationships with other local operators.
- Opportunities for Growth
- Terre Boréale has historically operated as a deliberately small, owner-managed company, leaving significant room for growth. Opportunities include increasing the number of scheduled departures, developing additional hiking and canoeing itineraries, expanding private and customized trips, and growing shoulder- and winter-season offerings. The company could also increase its presence in English-speaking and North American markets, while building on its established international clientele. With an existing brand, proven products, equipment, operational systems and industry relationships already in place, a new owner could focus on increasing sales and capacity rather than building an adventure tourism operation from the ground up.
Real Estate
- Owned or Leased
- Leased
- Building Sq. Ft.
- 600
- Rent
- $672.50 per month
- Lease Expiration
- 4/30/2027
About the Sale
- Seller Motivation
- Focus on family
- Transition Support
- The current owners are committed to ensuring a smooth transition and will provide comprehensive training and support to the buyer. This can include guidance on trip planning and logistics, supplier and partner relationships, booking and administrative systems, equipment management, food preparation, marketing, and the company’s established operating procedures. Introductions to key industry partners and guides can also be facilitated. The exact length and structure of the transition period can be negotiated based on the buyer’s experience and needs.
Listing Info
- ID
- 2549155
- Listing Views
- 1
Attached DocumentsAttachment Disclaimer
2026 - Terre Boreale - Sale Memorandum - Executive summary.pdf
Listing ID: 2549155 The information on this listing has been provided by either the seller or a business broker representing the seller. BizQuest has no interest or stake in the sale of this business and has not verified any of the information and assumes no responsibility for its accuracy, veracity, or completeness. See our full Terms of Use. Learn how to avoid scams.
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