Quick Facts
Business Wetzel's Pretzels (national franchise)
Location Type Inside a Walmart Supercenter
Average Monthly Net Sales $22,000
Monthly Net Profit (Absentee Owner) $2,333
Monthly Net Profit (Owner Operator) Up to $10,566
Rent 8% of sales, $1,260 per month minimum
Utilities, CAM, Property Insurance $0. Walmart pays!
Royalty 7%
Marketing Fee 1%
Franchise Term Left Over 9 years, plus a 5 year extension option
Employees 8 total (1 full time, 7 part time)
Transfer Fee $20,000, paid by Buyer
Terms All cash
The Opportunity
Here is a brand new Wetzel's Pretzels franchise inside one of the busiest Walmart Supercenters in Cobb County, priced far below what it cost to build!

The Seller spent $503,000 on the build out. That number does not even include the extra equipment, the franchise fee, or the training. He is letting it go for $399,000. His family decided to stay in Birmingham for medical reasons, so he needs to sell. Seller's loss is Buyer's gain!

Everything is brand new and still under warranty. There is nothing to fix, nothing to build, and nothing to replace. You walk in and start selling on day one.

The Seller has run this store completely absentee from Birmingham since it opened. That is the whole story here, and it is the reason there is so much room to grow.

Why This Store Can Do Much Better
This store has never had an owner on site. The problems are simple and easy to fix:

The store opens too late and closes too early. The staff opens at 11:30 AM to 11:45 AM. Lunch customers are already there and hungry before that. Then the staff closes at 7:00 PM, right when the Walmart evening rush starts. The store should be open 9:00 AM to 9:00 PM. That is four extra selling hours a day, and they are some of the best hours in the building!

Payroll is too high. The store is paying $8,233 a month in payroll on $22,000 in sales. An owner who works behind the counter cuts that number down fast and keeps a lot more of it.

Nobody is watching the waste. With no owner on site, product gets thrown away that should have been sold. An owner operator fixes this in the first week.

Delivery just started. DoorDash, UberEATS, and Grubhub were only added recently. Those sales have barely begun. There is real money sitting there for someone who works it.

About the Brand
Across the whole Wetzel's system, the franchisor's Franchise Disclosure Document reports that the average store does around $813,000 a year in sales, and mall locations average around $835,000.

The Lease Is the Best Part
Rent is 8% of your sales, with a $1,260 per month floor. Slow month? Your rent goes down with it.
No CAM charges.
No electric bill. No water bill. No trash bill. Walmart pays all of it!
No property insurance to pay.
Walmart handles the air conditioning and the plumbing maintenance.
For a food business, this is about as clean and predictable as occupancy costs get.

Franchise Details
Royalty: 7% of sales
Marketing fee: 1% of sales
Over 9 years left on the franchise agreement, plus an option to extend another 5 years
$20,000 transfer fee, paid by Buyer

Next Steps
Please do NOT contact or speak with the employees. Visit as a regular customer only. The Seller will not move forward with any buyer who approaches the staff.

Sale is all cash.

Asking Price: $399,000 Plus Inventory (All Cash)

Look at what it cost to create this business. The build out alone was $503,000. On top of that the Seller paid the franchise fee, extra equipment, signage, permits, training, and opening inventory. His all in number is well north of the build out figure by itself.

He is asking $399,000. That is over $100,000 below the cost of the construction alone, before you even count everything else he put into it. You could not build this store today for the asking price. You could not build it for anywhere close to the asking price!