**NCW Wine Tours - Business Description for Buyer Packet**

**Business Overview:**
NCW Wine Tours is a premier, luxury wine tour experience based in the heart of North Central Washington, catering to wine enthusiasts visiting the Wenatchee Valley, Lake Chelan, and Leavenworth regions. The business offers upscale, curated wine tasting experiences with a focus on customer satisfaction, regional exploration, and boutique service. NCW Wine Tours has become a trusted and reputable provider of private and group wine tours, making it a cornerstone of wine tourism in the region.

**Growth Metrics:**
The company has demonstrated steady year-over-year revenue growth:

* **2022:** \$23,815
* **2023:** \$28,526
* **2024:** \$31,868

This reflects a compound annual growth rate (CAGR) of approximately 15.7%, supported by targeted digital marketing strategies and a strong online presence via Wix and Facebook advertising. Customer acquisition has risen steadily each year, with high retention and repeat bookings, especially from seasonal tourists and corporate clients.

**Key Assets Included in Sale:**

* **2014 Ford E350 Starcraft Shuttle (14-passenger luxury van)**

* Low mileage: 34,037 miles
* White exterior / black leather interior
* Rear A/C and heating
* Dual mounted TVs
* Upgraded sound system
* Excellent exterior and interior condition
* Fully branded website: [www.ncwwinetours.com](http://www.ncwwinetours.com)
* Logo and professional photography
* Branded merchandise and marketing collateral
* Facebook and Wix ad accounts with performance data
* Established vendor relationships with top regional wineries

**Client Experience & Brand Identity:**
The NCW Wine Tours brand delivers a memorable, high-end customer experience. Tour guests enjoy:

* Exclusive access to scenic wineries in Chelan, Leavenworth, and Wenatchee
* Customizable group tours
* Professional hosts/guides trained in wine service and hospitality
* Comfortable and stylish transportation

**Digital Marketing & Advertising:**

* Wix Ads: Strong ROAS (Return on Ad Spend) with ongoing tracking and analytics
* Facebook Ads: Targeted campaigns reaching wine tourists in Western WA and beyond
* Email subscriber base and social media growth over 500 followers

**Regional Demand and Opportunity:**

* **Lake Chelan:** One of Washington’s most vibrant wine destinations
* **Leavenworth:** Popular with tourists year-round due to festivals and alpine ambiance
* **Wenatchee Valley:** Local and weekend traffic continues to grow

These three areas provide exceptional year-round tour potential, particularly between May–October when tourism peaks. With continued investment in digital reach and potential partnership expansion, there is ample room for scaling operations.

**Included in Buyer Packet (Slides):**

* Revenue & Ad Spend Charts
* Customer Reviews & Experience Photos
* Market Trends in Wine Tourism (Lake Chelan & Leavenworth)
* Vehicle & Asset Photos
* Valuation Rationale
* Transition Support & Training Details

**Conclusion:**
NCW Wine Tours represents a turnkey opportunity to enter the booming wine tourism sector with a fully branded, revenue-generating operation and a luxurious, low-mileage fleet vehicle included. Ideal for hospitality entrepreneurs, transportation providers, or boutique travel operators looking to expand in North Central Washington.